International Journal of Technology Marketing

Editor in Chief
Prof. Philipp A. Rauschnabel
ISSN online
1741-8798
ISSN print
1741-878X
4 issues per year

Subscription price

IJTMkt proposes and fosters discussion on the advancement of marketing practice and theory, with emphasis on technology and technology intensive products. This perspective acknowledges the complexity and importance of linking technology and marketing issues, as well as the necessity of innovatively marketing technology and technology intensive products.