International Journal of Technology Marketing (IJTMkt) Inderscience Publishers - linking academia, business and industry through research

International Journal of Technology Marketing

Special Issue on Using Innovation to Achieve Long-Term Sustainable Positions in Markets

Guest Editors: Professor Alexander Brem, Professor Eelko Huizingh and Professor Eric Viardot

Pages	Title and author(s)
99-118	Service innovation: the challenge of management in hypercompetitive markets Sandro Battisti DOI: 10.1504/IJTMKT.2012.046900
119-134	IP and open innovation: theory and practice Raffaella Manzini; Valentina Lazzarotti; Luisa Pellegrini DOI: 10.1504/IJTMKT.2012.046903
135-150	Overcoming the pitfalls in external technology commercialisation: a managerial guide Antero Kutvonen; Irina Savitskaya DOI: 10.1504/IJTMKT.2012.046901
151-176	Application development in supplier-customer collaborations: success factors for firms in the process industries Thomas Lager; Per Storm DOI: 10.1504/IJTMKT.2012.046911
177-190	How does environmental information impact product purchase intent? Murray R. Millson DOI: 10.1504/IJTMKT.2012.046912
191-208	Social media's opportunities in business-to-business customer interaction in innovation process Jari J. Jussila; Hannu Kärkkäinen; Maija Leino DOI: 10.1504/IJTMKT.2012.046905
209-224	Cloud-enabled business transformation: a proposed framework David Chien-Liang Kuo; Yen-Kuan Wu; Yu-Te Chen; Norr Yi-Ling Wei DOI: 10.1504/IJTMKT.2012.046913