Login
Help
Sitemap
Home
For Authors
For Librarians
Orders
Inderscience
Online
News
International Journal of Sport Management and Marketing
Published issues
2021 Vol.21 No.3/4
International Journal of Sport Management and Marketing
2021 Vol.21 No.3/4
Pages
Title and author(s)
149-171
Aligning donor and organisational interests: an analysis of college athletics fundraising officers
Matt R. Huml; Christopher M. McLeod
DOI
:
10.1504/IJSMM.2021.118813
172-189
Applying the Rasch model to sport management research: the case of the psychological capital questionnaire for sport employees
Minsoo Kang; Heontae Kim; Minjung Kim
DOI
:
10.1504/IJSMM.2021.118815
190-208
Do endorsements by sports celebrities positively influence consumers' purchase intentions? Endorser-product congruence and the amplifying influence of consumers involvement in the sport
Aaron Von Felbert; Christoph Breuer
DOI
:
10.1504/IJSMM.2021.118811
209-225
Exploring the involvement of athletes in influencing a host country's image via social media: the case of the Rio 2016 Olympic Games
Maksim Berdnikov; Norm O'Reilly; Gashaw Abeza
DOI
:
10.1504/IJSMM.2021.118812
226-244
Does home location put young athletes under pressure?
Elsa Kristiansen; Martin Schnitzer; Barrie Houlihan
DOI
:
10.1504/IJSMM.2021.118817
245-264
Winning the loyalty cup: impact of symbol-related brand elements on brand loyalty of sports clubs
Aravind Reghunathan; Joshy Joseph
DOI
:
10.1504/IJSMM.2021.118823
265-293
Strategic responses and disclosures in a sporting drugs scandal: the case of the Essendon Football Club
Abdel K. Halabi; Brendan O'Connell
DOI
:
10.1504/IJSMM.2021.118825
Sign up for new issue alerts
Subscribe/buy articles/issues
View sample articles
Latest issue contents as RSS feed
Forthcoming articles
Journal information in easy print format (PDF)
Publishing with Inderscience: ethical statement
Recommend to a librarian (PDF)
Feedback to Editor
Get permission to reproduce content
Find related journals
Keep up-to-date
Our Blog
Follow us on Twitter
Visit us on Facebook
Our Newsletter
(
subscribe for free
)
RSS Feeds
New issue alerts
Return to top