International Journal of Sport Management and Marketing (IJSMM)

International Journal of Sport Management and Marketing

2018 Vol.18 No.4


Pages Title and author(s)
267-284Challenges to sport development and sport participation from sport managers' perspectives
Popi Sotiriadou; Kevin Filo; Thilo Kunkel
DOI: 10.1504/IJSMM.2018.093343
285-300The dynamics of image repair strategy on sport celebrity scandal: how university students' attitudes are shaped according to scandal type, perceived credibility, and sport involvement
Geumchan Hwang; Kyu-Soo Chung
DOI: 10.1504/IJSMM.2018.093344
301-321Profiling sports spectators in emerging markets: role of sports involvement as a segmentation tool
Neena Sondhi; Rituparna Basu
DOI: 10.1504/IJSMM.2018.093347
322-339Parents' interactions with contextual factors in youth sport participation: the case of Korean immigrants in the USA
Kyu-Soo Chung; Matthew T. Bowers
DOI: 10.1504/IJSMM.2018.093355
340-356Like it but do not comment: manipulating the engagement of sports fans in social media
Anand Agrawal; Anil Gupta; Anish Yousaf
DOI: 10.1504/IJSMM.2018.093358

 

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