
International Journal of Mobile Communications
2015 Vol.13 No.4
Pages | Title and author(s) |
339-357 | Message-driven factors influencing opening and forwarding of mobile advertising messagesSilvia Sanz-Blas; Carla Ruiz-Mafé; José Martí-Parreño DOI: 10.1504/IJMC.2015.070058 |
358-375 | Mobile-assisted language learning: effects on EFL vocabulary learningYen-Hui Wang; Steve Kuang-Hsun Shih DOI: 10.1504/IJMC.2015.070060 |
376-397 | Understanding mobile advertising acceptance: an integrative approachDilek Sağlık Özçam; Aslı Kuşçu; Uğur Yozgat DOI: 10.1504/IJMC.2015.070061 |
398-414 | Acceptance analysis of mobile internet in ChinaXiaoqing Li; Xiaogang He DOI: 10.1504/IJMC.2015.070062 |
415-432 | Why do users intend to use near field communication services?Fan-Chen Tseng; Kai Li DOI: 10.1504/IJMC.2015.070057 |
433-453 | A comparison study of smartphone acceptance between Korea and the USAChang Mo Jung; Won-Moo Hur; Yeonshin Kim DOI: 10.1504/IJMC.2015.070064 |