International Journal of Mobile Communications (29 papers in press)
The roles of motivation and media engagement in second-screen viewing experiences
by Cheng-yu Lin, Po-chien Chang
Abstract: Traditional TV viewing has been blended with the use of second-screen mobile devices. Increased engagement via mobile devices or applications has quickly become a new norm interacting with program-related information (e.g., following fan community or play related games) or chatting on social apps (e.g., Twitter) while watching television (TV). New features and behaviours are emerging that create challenges and opportunities for attracting advertising revenues and viewer attention in the second-screen environment. This study explored the antecedent and consequences of second-screen mobile phone use. Four categories, control, enrichment, sharing, and participation, were identified as second-screen TV viewing behaviours. An empirical model was developed by integrating audiences motivation, media engagement and second-screen behaviour. A response from 562 TV audience participants were collected and reveals that audience motivation for using a second screen is mainly affected by their engagement experiences, and further led to the corresponding usage behaviours. Mobile users, motivated by common interests and social sharing, are more engaged in online activities while watching TV programs. Second screen users are also obsessed with their social connectivity experiences rather than interactive features of TV programs. Theoretical and practical implications for effective second screen strategies are discussed.
Keywords: Second-Screen; Media engagement; Media-user behavior; Uses and Gratification; Media consumption.
Investigating the continuance usage intention of mobile payment: A multi-theoretical perspective
by Samar Mouakket
Abstract: Understanding the factors that motivate users to continue using mobile payment (MP) is considered essential to organisations wishing to increase customer retention of this rather new technology. Drawing on the unified theory of acceptance and use of technology (UTAUT) and the innovation diffusion theory (IDT), this research examines the factors affecting MP usage within post-adoption context, which in turn has a link to positive word of mouth towards this technology. A survey is carried out with university students in the United Arab Emirates who have used mobile payment. Structural Equation Modeling (SEM) is employed to test and analyse both the measurement model and the structural model. We have conducted data analysis with structural equation modeling. The results indicate that all the proposed factors in our model have influenced users continuance intention to use MP, with the exception of trialability. Also, continuance intention is found to determine positive word of mouth.
Keywords: UTAUT; IDT; mobile payment; continuance intention; word of mouth.
A Generic Work Zone Evaluation Tool Driven by Macroscopic Traffic Simulation Model
by Hongcheng Gan, June Wei, Gang Wang
Abstract: This study proposed a generic work zone evaluation tool driven by a dynamic macroscopic traffic model. The tool can investigate the effects of a work zone on freeway conditions. The classical freeway traffic network model METANET was extended to better capture typical work zone characteristics in terms of speed and capacity reductions through modifying its speed-density relationship functions. The tool can present profiles of traffic state variables, system-level performance indices, and annotated traffic conditions maps. It was used to develop a prototype computer-aided decision support system and applied in two simulation-based case studies. Case studies show that it is effective and useful for understanding complicated work zone impacts and can aid in better design and assessment of work zone plans. It can be integrated in a dynamic transportation management system for better communication between road operator and travellers.
Keywords: Freeway work zone; evaluation; decision support systems; macroscopic traffic simulation; mobile communications.
Empirical study on video clip consumption: Focusing on viewing habits and use motives
by Minjeong Ham, Ji Young Lee, Sang Woo Lee
Abstract: With the increase in video consumption on mobile devices, Korean broadcasters have begun to provide short video clips of re-edited existing broadcast content. This study aims to investigate the motivations that drive Korean consumers to watch short clips online and understand the behavior of consumers to analyze video clips additional promotional effects. Exploratory factor analysis and hierarchical regression were performed with online survey data. Findings suggest that selective entertainment is the most important factor affecting video clip consumption, intent to watch live programming on TV, and intent to purchase VOD. Additionally, video clip use motives have a strong influence on the intent to watch live programming on TV and purchase VOD. Therefore, broadcasters may consider consumers psychological needs when providing video clip content. Because no academic study has attempted to investigate the relation between video clips usage and use patterns, this findings will be helpful for future research.
Keywords: TV viewing; mobile device; video clips; live programs; VOD.
Factors Influencing Users' Willingness for Online Messaging Services: A Developing Country Perspective
by Ikramul Hasan, Samiul Parvez Ahmed, Sarwar Uddin Ahmed, Tanzina Binte Yousuf
Abstract: This study aims to identify the factors that determine the willingness to use online messaging services (OMS) in the context of a collective societal country. The measurement model includes six latent variables related to the respondents perceptions associated with perceived usefulness, perceived ease of use, perceived monetary value, perceived enjoyment, word of mouth (WOM) and intention to use. Primary survey was conducted with a structured questionnaire on a sample of 300 respondents. Partial least square technique was used to test the hypotheses. The results indicate that the aforementioned perceptual factors have significant relationship with WOM which also acts as mediator. Proposed model in this study is expected to overcome the limitations of existing technology adoption theories by adding an extension to Technology Acceptance Model by including WOM. Findings of the study add nuance to the understanding of the policymakers and practitioners regarding motivation behind using internet based online messaging services.
Keywords: Online Messaging Service; TAM Model; Word of Mouth; Bangladesh.
Research on the Influence of RFID Techniques on the Intelligent SC Performance
by Caihong Liu
Abstract: Firstly,on the reviews, from the perspective of SCOR model performance this paper analyses the evaluation indicators on the performance of intelligent SC .Secondly, RFID's capability based, the conceptual model of RFID on the intelligent SC performance is constructed. Thirdly, the questionnaire data table is formed by using the methods of network data mining and literature reading. Then, the reliability and validity of the questionnaire data are analyzed by SPSS 22.0 software. Finally,we construct the structural equation model of RFID on the intelligent SC performance by the means of AMOS software. AS a result, the optimization model was proposed, and the influence path hypothesis and other theoretical research hypotheses were verified.
Keywords: Wireless Radio Frequency Identification (RFID); Intelligent supply chain; Structural Equation Modeling; Performance; SCOR Model; IT application capability.
Risk factors of consumer switching behavior for cross-border e-commerce mobile platform
by Yunpeng Yang, Lifan Yang, Jianzheng Yang, Chongjun Fan, Hongmin Chen
Abstract: The cross-border e-commerce mobile market is a product of the mobile Internet era, and the cross-border e-commerce mobile platform also has a transfer cost law. This study explores the risk factors of consumer switching behavior for cross-border e-commerce mobile applications. This paper combined perceived risk, transfer cost and user loyalty VSL framework theory to construct a new cross-border e-commerce mobile market user transfer intention framework, and analyzed the relationship between user loyalty, transfer costs and transfer intentions in the cross-border e-commerce mobile market, and provided advice to companies in the cross-border e-commerce mobile market. 1614 valid questionnaires were collected from e-survey. The analytical results indicated the higher the perceived value and the lower the perceived risk, the higher the user satisfaction. User satisfaction will directly improve user loyalty, and high transfer costs with high user loyalty will directly weaken the user's transfer intention.
Keywords: mobile platform; cross-border e-commerce; switching cost; transforming intention; loyalty.
Investigating how the mobile app users' past purchase experience affects app download behaviour: the role of immersion and abstention
by Junseop Lee, Jungmin Son
Abstract: This study aims to describe and model mobile users behaviours of app downloads using immersion and abstention effects. This study describes the processes in which consumers experiences of apps lead to immersion and abstention, which are combined and appear as behaviours of app downloads, to express them as a concrete model and functions. This study predict what apps users have decided to download at the point of decision-making. It was observed that as the users experienced apps, immersion and abstention were combined, so that a utility shape in an inverted U shape appeared. In addition, immersion and abstention were relatively dramatic in the game category, while they were not strong in other categories such as information and hobby. This study will collect data in the representative app stores in South Korea directly, and build quantitative functions that can analyse cumulative records of consumers app downloads.
Keywords: mobile application (App); immersion; abstention; addiction stock; hybrid utility; logistic model.
Measuring Appeal of Mobility-Augmented Reality Games Based on Innovative Leisure Models
by Kuang-Hsun Shih, KUANG-HENG SHIH, Kai-Shuan Shen
Abstract: The purpose of this study was to explore the appeal of augmented reality games from the perspective of leisure, as well as why consumers prefer augmented reality games over other types of games and what kind of game features can make consumers enjoy investing in a game.In this study, 10 professional experts were interviewed and 646 questionnaires were distributed to collect data on consumer preferences. The authors believed that preference-based research could reveal the important reasons for players' preferences for mobility-augmented reality games. This study collected questionnaire data and analyzed it using quantitative category statistical methods. The semantic structure of the appeal as determined by the experts showed a hierarchical relationship between the type of attraction and the attraction elements, the reasons for consumer preferences, and the specific characteristics of augmented reality games.
Keywords: Mobility-augmented reality game; Pokémon Go; Kansei engineering; Appeal; EGM (Evaluation Grid Method); Quantification Theory Type I; Social media; Computer games; leisure.
User, System, and Social related Factors Affecting Perceived Usefulness for Continuance Usage Intention of Mobile Apps
by Sangjae Lee, Byung Gon Kim
Abstract: This study provides a basis for establishing a new strategy for customer service improvement by deriving user-, system-, and social-related factors that affect the perceived usefulness for continuance usage intention of mobile device applications (apps). The results indicate that innovativeness and self-efficacy exert significant moderating influence in terms of convenience and interactivity on perceived usefulness. Self-efficacy exerts a moderating effect with reliability, while innovativeness provides a moderating influence with social identity. Confirmation is affected by interactivity and social identity. Mobile service providers should adjust the functionality of their apps to improve convenience and interactivity according to the innovativeness and self-efficacy of users.
Keywords: mobile apps; perceived usefulness; factors affecting perceived usefulness; confirmation; user satisfaction; continuance usage intention.
Antecedents of Trust, Corporate Image, and Switching Costs: A Case in Telecommunication Services in Kurdistan Region of Iraq
by Almas Heshmati, Ahmet Demir, Taylan Budur
Abstract: This study elaborates on the direct effects of the antecedents of customer trust, corporate image, and the cost of switching service providers. It also examines the indirect effects of these antecedents on customer loyalty and satisfaction through trust, improved corporate image, and lower switching costs. The results of our analysis, which covered a sample of 514 customers in the Kurdistan region of Iraq, show that all the four antecedents studied had both direct and indirect effects on trust, corporate image, switching costs, satisfaction, and loyalty. We also observe that satisfaction is an important mediator between loyalty and the other variables. However, conflict handling has very strong direct and indirect impacts on the other dependent variables. There are some differences between our findings and those of previous research on countries like Turkey, China, and western cultures.
Keywords: Corporate Image; Trust; Switching Costs; Telecommunications Service Sector; GSM Operators;.
Investigating users switching intention for mobile map services: An extension of the push-pull-mooring model
by Qihua Liu, Bingyu Xue, Shan Huang
Abstract: Mobile map services (MMS) have become regarded as one of the most successful applications of location-based services in recent years, especially in China. Users frequently switch between MMS because of the intense market competition. However, the switching intention of MMS users is yet to be explored to gain new knowledge and practical suggestions. This study contributes a theoretical extension of the use of push-pull-mooring (PPM) model to empirically examine the moderating effects of regulatory focus on switching intention of MMS in China. Results from a field survey suggest that the push, pull, and mooring dimensions all have a significant direct impact on switching intention of MMS. The moderating role of the mooring factors was found in the relationship between push and switching intention. Moreover, prevention-focus positively moderates the impact of push factors on switching intention, while promotion-focus positively moderates the impacts of push factors and pull factor on switching intention.
Keywords: Mobile map services; users switching intention; push-pull-mooring (PPM) model; regulatory focus theory; prevention-focus; promotion-focus; location-based services.
Understanding Location Disclosure Behaviour via Social Networks Sites: Perspective of Communication Privacy Management Theory
by Quang An Ha, Ha Vy Vivien Nguyen, Jengchung Victor Chen
Abstract: Along with the increasing popularity of social network sites (SNSs) and GPS mobile devices, check-in has become one of the most popular location-based information sharing activities. Drawing from the communication privacy management theory with the complement of a privacy calculus model, we argue that six factors, privacy risk, benefit, context, culture, motivation, and gender, impact Facebook users likelihood of checking in. Data was collected from a field experiment with 240 participants, where the privacy risks and benefits were manipulated to increase the variance in the empirical survey. The results indicate the positive impacts of users perceived benefit and three dimensions of motivation on their location sharing intention, while privacy risk has a negatively influences on that intention. Gender and culture were found to have no significant influence. Our findings also highlight the importance of user context in location disclosure behaviour via SNSs. Theoretical implications and practical suggestions are discussed accordingly.
Keywords: Location Disclosure; Communication Privacy Management; Privacy Calculus; Facebook; Privacy Risk; Benefit; Gender; Culture; Context.
Assessment of Information Security Impacts on Mobile Social Media
by Yuan Liu, June Wei, June Lu, Milos Slaninka, Kristie Abston
Abstract: The objective of this research is to investigate information security risks impacts to gather insights about mobile social media security risks. Specifically, it develops a static Social Media Information Security Risk (SMISR) model in the mobile environment by examining and identifying the potential security risks in social networks Then, the validated security threats in the SMISR model are integrated into a dynamic Social Media Information Flow (SMIF) model in the mobile environment to develop the combined SMISR-IF model. By using the SMISR-IF model, the pattern of the security risks is identified via cluster analysis An indexed matrix is proposed to assess the information security impacts on social media via the systematic relatively weighted quantitative method. Theoretical and practical implications are also presented.
Keywords: mobile social media; security threats; information flow; security risk assessment.
Traveler Acceptance of Mobile Reservation Services
by Eunil Park, Jinyoung Han
Abstract: Given the rapid spread of mobile devices and the wireless network environment, mobile hotel reservation services (MHRS) have become a mainstream tool for many travelers. This study explores the driving factors that promote customer intention to use MHRS. Based on a research model consisting of six constructs and the original technology acceptance model (TAM), this study employs structural equation modeling to validate and examine customer acceptance of MHRS. Data collected from 937 respondents in South Korea are used in the analysis. The research model demonstrates not only the validity of the TAM but also the influential roles of four positive factors and one negative factor on customer intention to use. Moreover, the results confirm the intermediate role of perceived value, which connects intention to use, with the other constructs. The findings of this study show that the research model validates the relationships among the proposed constructs with the TAM constructs.
Keywords: mobile hotel reservation services; perceived value; technology acceptance; perceived cost; information quality; service quality.
Influence Factors of Online Technology Transaction Behavior in Mobile Environment
by Wei Jianliang, Zhen Wang, Lin Wang
Abstract: Technology innovation has become more and more important in Internet-based society, while technology transaction is the critical way to prompt innovation diffusion for R&D activities. Based on a grounded analysis, this paper constructs an influencing concept model for online technology transaction, which includes transferor characteristic, technology characteristic, transaction mode and intermediary characteristic. Then, 200 survey questionnaires were distributed and 141 of these were answered, and all 8 hypotheses were supported. This study provides an outlook about the main factors that affect online technology transaction in mobile environment, and can help in guiding and directing government and platform strategy for technology transaction.
Keywords: Technology transaction; Online transaction; Influence factor; Empirical research.
Marketing Theatrical Films for the Mobile Platform: The Roles of Web Content/Social Media, Brand Extension, WOM, and Windowing Strategies
by Hun Kim, Sylvia M. Chan-Olmsted, Byeng-Hee Chang, Sang-Hyun Nam
Abstract: As the mobile is recognised as a significant distribution platform for theatrical films, differences between mobile and theatrical platforms are of great interest to researchers and practitioners. This study investigated the effects of specific marketing factors such as web content/social media, brand extension, eWOM, and windowing strategies on the distribution of theatrical films on mobile platforms using movie industry data from South Korea. This study also compared the effects of factors affecting mobile and theatre performances. Results show that certain web content activities, brand extensions, star power, sequels, and movie length significantly influenced mobile movie performance. A comparison of the factors affecting mobile and theatre performances revealed that there was also a clear difference in the marketing factors of each platform.
Keywords: Mobile film; Mobile platform; Brand extension; eWOM; Social media.
Exploring Brand Extension Evaluation in the Mobile Internet Environment
by Jian Mou, Wenlong ZHU, Kai S. Koong
Abstract: Mobile Internet has developed rapidly in recent years. Under this environment, the spillover effect of corporate negative publicity may have a further impact on brand extension evaluation. This study examined the effects of two types of corporate negative publicities on brand extension evaluation. Further, the possible moderation effects on the above relationship in the M-Internet environment were also studied. Compared to ethics negative publicity, the results show that product-harm negative publicity leads to a lower brand extension evaluation. Furthermore, both spatial distance and social distance produce a significant moderation effect on the relationship between corporate negative publicity and brand extension evaluation. In the case of near spatial distance and social distance of familiarity type, a lower brand extension evaluation is shown by product-harm negative publicity. Lastly, negative emotion can significantly mediate the relationship between corporate negative publicity and brand extension evaluation.
Keywords: corporate negative publicity; brand extension evaluation; psychological distance; moderation effects; mediation effects.
Online Promotion of Mobile Banking Activities
by Jiaqin Yang, Rui Yan, Zhu Xiaoning, Tingting Xu
Abstract: As online banking becomes more popular because of the growth in the internet usage, the competition for online performances of mobile banking activities has intensified during recent years. This paper is an attempt to investigate main issues in terms of improving the mobile banking services by comparing and evaluating the online performances of the major US and Chinese banks. The primary data for this research are collected through a comprehensive evaluation by a pre-designed observation sheet. Fuzzy Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) is applied to evaluate the current online performances of mobile banking activities implemented by all selected banks. The managerial implications and suggestions for future research are also discussed.
Keywords: Mobile banking; fuzzy TOPSIS; Comparative Study.
Study on mobile trading mechanism based on blockchain Byzantine consensus algorithm
by Wei Hu, Huanhao Li, Wenhui Yao, Hu Yawei
Abstract: The central node of traditional mobile transactions is vulnerable to attack and causes user privacy disclosure. To solve this problem, blockchain and mobile transactions are combined to construct a decentralized mobile trading platform. This paper designs a Byzantine consensus algorithm based on spanning tree and minimal gossip sequence (BCA-TG) that overcomes the high resource consumption, poor consensus efficiency and low fault-tolerance of the traditional Byzantine consensus algorithm, ensuring the accuracy and reliability of transaction information. The experimental analysis shows that the proposed algorithm outperforms the traditional consensus algorithm in efficiency and can work normally when fewer than half of the network nodes are Byzantine nodes. The research findings provide a good reference for problem-solving in blockchain-based mobile transactions.
Keywords: Mobile transaction; blockchain; spanning tree; minimal gossip sequence; byzantine node.
Mobile Payment Adoption: A multi-theory model, multi-method approach and multi-country study.
by A.L.I. KHAN, Naseer Abbas Khan, Muhammad Ali, Waseem Bahadur
Abstract: The smartphone adoption in business sector provides flexibility and convenience in the life of individual to carry out their daily shopping activities. It is worth noting that the behaviors of SMEs related to their intention to adopt mobile payment systems and their actual use behavior have been ignored in the academic literature. The present study emphasizes to explore SMEs behaviors related to mobile payment system adoption and actual use with the support of an extended model of technology-organization-environment (TOE) framework. By gathering data from SMEs from two countries, China, and Pakistan at two different time points with a time lag of 1 year. This study analyzes data by using multiple methodologies. The study results suggest that SMEs behaviors for adopting mobile payment system and actual use encourage technology adoption to boost up business activities in competitive era. Moreover, the study discusses implications, limitations and guidance for future researches.
Keywords: Mobile payment; Actual use; TOE framework; DOI Theory; Neural network.
Virtual Reality Applications in Education: A developing country perspective
by Mohammed-Issa Jaradat, Jehad Imlawi
Abstract: Virtual reality applications in education have emerged as rapidly developing technologies that have the potential to change education. However, the adoption of these applications has been relatively slow when compared to other applications. Results show that relative advantage, observability, compatibility, and complexity respectively have a direct significant positive effect on behavioral intention to use VR apps except for the complexity, which has a negative effect. Meanwhile, trialability does not significantly have any effects. The results also demonstrate the impact of social influence, image, and self-efficacy. The results support that gender and age were exert to have a little moderating effect on the adoption and usage process of VR apps. Implications, recommendations, and suggestions for future work are presented and discussed.
Keywords: Virtual reality applications; Diffusion of Innovation Theory; Social influence; Image; Self-efficacy; Gender; Age.
Exploiting Beacons Size for Scalable Junction-Based Routing in City Scenarios of VANETs
by Khalid Zahedi, Yasser Zahedi, Abdul Samad Ismail
Abstract: This work presents a new routing protocol designed exclusively for improving the scalability of junction-based routing in city scenarios of vehicular ad hoc networks (VANETs). The main characteristic of the proposed protocol is reducing the total generated beacon overhead by decreasing the size of the periodically exchanged beacons instead of their number. In particular, the proposed protocol exploits the received power of the neighbouring nodes (instead of their positions) to determine the nearest neighbour to the destination. Thus, makes it possible to decrease the size of beacon by removing the position information field. Results have shown a decrease in both control and beacon overheads of the proposed protocol in comparison to other junction-based protocols.
Keywords: VANETs; junction-based; scalability; overhead; beacons size; greedy forwarding; network awareness.
A scientometric analysis of mobile recommender systems
by Kasra Madadipouya, Liyana Shuib, Suraya Hamid
Abstract: With further advancements in technology, a new emerging topic called 'mobile recommender systems' has gained tremendous momentum. The amount of research on mobile recommender systems can reflect the development of a variety of research topics such as mobile computing and context-aware systems. Hence, performing a scientometric mapping on this topic is needed. However, there is a lack of research in this area that aims to perform a detailed scientometric mapping. The objective of this study is to perform a scientometric mapping related to mobile recommender systems. We analysed publications between 2002 and 2017 indexed in Web of Science. The analysis maps the parameters of total output, the growth of output, authorship, major contributors, thematic trends and emerging topics in the field. Our study serves as a resource for future research by shedding light on how trends in mobile recommender systems research have evolved as well as providing insights into the current state of this field.
Keywords: recommender system; recommender system research; mobile recommendation system; context-aware recommender systems; scientometric analysis; scientometric mapping; scientometrics; mapping.
A provably secure pairing-free anonymous handover authentication protocol for mobile wireless networks
by Sunday Oyinlola Ogundoyin
Abstract: To address the limitations in the existing anonymous handover authentication (AHA) protocols, we propose a novel certificateless-based public key cryptography (CL-PKC) AHA protocol using elliptic curve cryptography (ECC). The protocol can achieve all the security requirements of AHA protocol and provide countermeasure against privilege escalation. The beauty of our protocol is that it is autonomous, where nodes only need to contact the authentication server (AS) once for pseudonym set and thereafter they can renew their pseudonyms on their own. The formal protocol analysis shows that the protocol achieves mutual authentication and session key establishment. Moreover, we show that the protocol is secure in the random oracle model based on elliptic curve discrete logarithm assumption (DLA). The performance evaluation demonstrates that the proposed AHA protocol is very efficient in terms of computation cost and communication overhead than related protocols.
Keywords: mobile wireless networks; MWNs; cryptography; elliptic curve discrete logarithm assumption; certificateless; anonymous handover authentication; AHA; autonomous.
A survey of what customers want in smartwatch brand applications
by Meuel Jeong, Kyeongjin Park, Kyungdoh Kim
Abstract: This research explores how smartwatch brand apps can be used to advertise companies and brands. A survey was conducted to analyse the utilisation of the brand app in smartwatch, and a total of 134 data were collected. Study 1 discovered the external factors that influence intention to use and tracked the relationship between factors using technology acceptance model. The results of the structural equation model analysis showed that the ease of use had a significant positive impact on the intention to use and the complexity and financial risk had a statistically negative impact on the intention to use. Study 2 investigated what types of smartwatch brand apps users would use. As a result of analysis of variance, music, weather information, basic telephone function, SNS, navigation, basic SMS, productivity, and health showed higher use intention. Types with low intentions were e-books, games, sports, entertainment, QR code/barcode recognition, finance, photography and video.
Keywords: smartwatch; advertisement; brand app; intention to use; technology acceptance model; TAM.
The glamorous world: how Instagram use is related to affluence estimates, materialism, and self-esteem
by Yoori Hwang, Se-Hoon Jeong
Abstract: Based on cultivation theory, this study examined whether Instagram use is positively related to: 1) greater affluence estimates (i.e., estimates regarding the prevalence of affluence); 2) greater materialistic values, and ultimately; 3) lower self-esteem. Based on an online survey of 530 adults in Korea, this study found that Instagram use was positively related to affluence estimates and materialistic values. In addition, the results showed that Instagram use was indirectly related to lower self-esteem mediated by greater materialistic beliefs. Theoretical and practical implications of these findings are discussed.
Keywords: Instagram; cultivation theory; affluence; materialism; self-esteem.
The perspective of information system success with social interaction on online game continuance: the moderating role of gender, age, and play frequency
by Chih-Hung Wu, Chao-Wei Lai, Shih-Chih Chen
Abstract: This study proposed a modified hypothetical model to investigate the influence among six dimensions, namely, system quality, game quality, privacy protection service, user satisfaction, benefits of social interaction, and continuance usage intention. Besides, this study included gender, age, and usage frequency as moderators in the proposed model. The results showed that system and game quality significantly influenced the satisfaction and benefits of social interaction on online game players, as well as their continuance intention toward online games. The modified D&M IS success model significantly predicted the intention of online game players to continue playing an online game product. In addition, high frequency online game players show the significantly stronger influence of system quality on benefits of social interaction than low frequency online game players. This study provided a better understanding of the relationship about the factors how to influence the online games continuance intention for academics and practitioners.
Keywords: online game; D&M information system success model; system quality; game quality; privacy protection service; PPS; partial least squares.
Mobile information security management for small organisation technology upgrades: the policy-driven approach and the evolving implementation approach
by Martin Brodin, Jeremy Rose
Abstract: Information security management researchers are often focused on the information security policy, its implementation and evaluation as the primary means of ensuring that organisations protect their valuable data. However, information security is usually nested with a variety of other concerns (for instance technology upgrades, information access, efficiency and sustainability issues, employee satisfaction), so this policy-driven approach is seldom operated in isolation. We investigate the approach as implied in the mobile information security literature, provide a literature-inspired characterisation and use it to analyse an iPad implementation for politicians in a Swedish municipality. The analysis provides only a partial explanation for security work in this kind of small organisation technology upgrade, so we develop a complementary approach: the evolving implementation approach. A suggestion is made for how the two approaches can be reconciled, and implications for both practitioners and researchers derived.
Keywords: information management; mobile devices; implementation; device strategy; IS management.