International Journal of Islamic Marketing and Branding (IJIMB) Inderscience Publishers - linking academia, business and industry through research

International Journal of Islamic Marketing and Branding

Pages	Title and author(s)
183-194	The influence of the culture of nations on a business discussion Veronika Ferencz; Tomáš Stirber; László Józsa DOI: 10.1504/IJIMB.2019.107278
195-211	A comparison of halal beef consumer preferences in majority and minority Muslim areas in Indonesia Akhmad Mahbubi; Tomohiro Uchiyama DOI: 10.1504/IJIMB.2019.107283
212-227	The search of best practices of Malaysian halal cosmetics industry to improve firm performance Muhammad Aizat Md Sin; Mohd Rizal Razalli; Risyawati Mohamed Ismail DOI: 10.1504/IJIMB.2019.107285
228-248	Consumers' purchase intention towards certified Halal foods Muhsina Jannat; Md. Monirul Islam DOI: 10.1504/IJIMB.2019.107287
249-260	The moderating role of religiosity on cause related advertising campaigns Abir Ben Mabrouk; Faouzi Najjar DOI: 10.1504/IJIMB.2019.107288
261-295	Brand repositioning of Egypt's Muslim brotherhood: do you see what I see, views from the female electorate? Mark McPherson; Monia Mohsen Ismail DOI: 10.1504/IJIMB.2019.107290
296-313	Sustainability marketing initiatives during the Syrian conflict: the role of international development projects Ashraf M. Attia; Mostafa Shalaby; Rana A. Fakhr; Hibatullah Attia DOI: 10.1504/IJIMB.2019.107291