International Journal of Islamic Marketing and Branding (IJIMB) Inderscience Publishers - linking academia, business and industry through research

International Journal of Islamic Marketing and Branding

Pages	Title and author(s)
265-277	Tunisian customers' motivation to choose between Islamic and conventional banks Nihel Ziadi; Kaouther Beji DOI: 10.1504/IJIMB.2018.098492
278-298	The effect of service quality and religiosity on electronic word of mouth through satisfaction in Islamic banking in North Africa Kaouther Jridi; Amel Chaabouni; Fatma Bakini; Mayssa Harbaoui DOI: 10.1504/IJIMB.2018.098527
299-323	Antecedents of trust towards Islamic banks: a qualitative study Nabila El Jed; Mustapha Zghal DOI: 10.1504/IJIMB.2018.098496
324-340	Social media marketing and behavioural change: a showcase from Tunisia's Jasmine Revolution Ashraf M. Attia; Rana A. Fakhr; Mostafa Shalaby; Hibatullah Attia DOI: 10.1504/IJIMB.2018.098505
341-352	The brand of 'hijabers' between marketability and Islamic identity Narjess Aloui; Cyrine Amdouni DOI: 10.1504/IJIMB.2018.098529