International Journal of Islamic Marketing and Branding (IJIMB)

International Journal of Islamic Marketing and Branding

2018 Vol.3 No.2


Pages Title and author(s)
83-103Modest, modern and diverse: a review of marketing communication visuals of Islamic fashion brands
Muhammad Talha Salam; Nazlida Muhamad; Vai Shiem Leong
DOI: 10.1504/IJIMB.2018.094077
104-115Islamic marketing practice as a panacea to social marketing criticism
Mohammad Mominul Islam
DOI: 10.1504/IJIMB.2018.094080
116-143Analysis of Islamic financing and related assets: a study of Islamic banks of Pakistan
Talat Hussain; Muhammad Hussain Qureshi; Mian Sajid Nazir
DOI: 10.1504/IJIMB.2018.094084
144-161A cross-cultural comparison of Muslim religious commitment on US brand switching behaviour
Munazza Saeed; Ilhaamie Abdul Ghani Azmi
DOI: 10.1504/IJIMB.2018.094086
162-173Exploring linkages between availability of consumer credit and emerging Muslim consumers' habits
Shafiu Ibrahim Abdullahi
DOI: 10.1504/IJIMB.2018.094087

 

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