International Journal of Islamic Marketing and Branding (IJIMB)

International Journal of Islamic Marketing and Branding

2017 Vol.2 No.1


Pages Title and author(s)
1-14Islamic values and materialistic consumption culture: an exploratory study
Tarek Belhadj; Kamel Merdaoui
DOI: 10.1504/IJIMB.2017.083494
15-36Self-efficacy and entrepreneur's capabilities: effects on the performance of Palestinian women-led firms
Abeer Istanbuli
DOI: 10.1504/IJIMB.2017.083495
37-64A study of German consumers' perception of Islamic banking
Ahmed Beloucif; Tahar Boukhobza; Levke Baumruck-Lawrenz
DOI: 10.1504/IJIMB.2017.083497
65-84Islamic advertising in Nigeria: an assessment
Shafiu Ibrahim Abdullahi
DOI: 10.1504/IJIMB.2017.083517