International Journal of Internet Marketing and Advertising
2013 Vol.8 No.1
Pages | Title and author(s) |
1-18 | Web marketing strategies of food producers in Italy: a competitive analysisAzzurra Annunziata; Riccardo Vecchio DOI: 10.1504/IJIMA.2013.056584 |
19-31 | A comparison of the social media consumer and the non-social media consumerTimothy H. Reisenwitz DOI: 10.1504/IJIMA.2013.056587 |
32-53 | Combining multiple influence strategies to increase consumer complianceMaurits Kaptein; Steven Duplinsky DOI: 10.1504/IJIMA.2013.056586 |
54-68 | Factors influencing perceptions toward social networking websites in ChinaWen Gong DOI: 10.1504/IJIMA.2013.056585 |