International Journal of Electronic Marketing and Retailing (IJEMR)

International Journal of Electronic Marketing and Retailing

2022 Vol.13 No.3


Pages Title and author(s)
259-279Antecedents of m-commerce satisfaction and purchase behaviour in the footwear industry
Mehruba Haque; Amy Wong
DOI: 10.1504/IJEMR.2022.10046224
280-299Effectiveness of in-game advertisements within role-playing games
Luis Guerra; Deepak Saxena
DOI: 10.1504/IJEMR.2022.10046225
300-318Workplace mindfulness and customer satisfaction: an investigation in hospitality industry based on Booking.com overall ratings
Eser Erdurmazlı; Haluk Erdem; Ufuk Türen; Yunus Gökmen; Gökdeniz Kalkın
DOI: 10.1504/IJEMR.2021.10039337
319-333Interactive websites of e-malls instigate intentions to generate e-WoM
Tahir Mumtaz Awan; Tayyaba Latif; Faheem Aslam; Tayyba Fatima
DOI: 10.1504/IJEMR.2022.10046223
334-359The determinants of e-tourism websites for tourists while selecting a travel destination
Sheshadri Chatterjee; Dipasree Majumdar; Sanjay Misra; Robertas Damasevicius
DOI: 10.1504/IJEMR.2022.10046226
360-389The impact of new e-retailer's policy information on post-purchase services towards customer satisfaction
E. Noble Kennedy; Goutam Kumar Kundu
DOI: 10.1504/IJEMR.2022.10045114

 

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