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International Journal of Electronic Marketing and Retailing (IJEMR)

International Journal of Electronic Marketing and Retailing


Title Author(s) Vol. and Issue nos. Page nos. Full-text article
Effects of consumer personal characteristics and psychological factors on nostalgia marketingKyunghee Kim; Ahreum Hong; Yannan LiVol.12 No.189-109Free access
Facebook usage intensity and compulsive buying tendency: the mediating role of envy, self-esteem, and self-promotion and the moderating role of depressionA.F.M. Jalal Ahamed; Yam B. Limbu; Md. Al MamunVol.12 No.169-88Free access
A conjoint analysis of customers' preferences for e-banking channelsNoopur Saxena; Navneet Gera; Kritika Nagdev; Davide Di FattaVol.12 No.152-68Free access
Perceived diagnostics of virtual try-on technologies and attitudes toward men's suitsChanghyun Nam; Young Do KimVol.12 No.136-51Free access
Which are online shopping determinants? Analysing ease and convenience to use, prior shopping experience, online benefits, social influence in IndiaNavneet Gera; Davide Di Fatta; Rinki Garg; Shivani MalikVol.12 No.119-35Free access
How to satisfy him and her, and get loyalty in mobile commerce shopping applicationPanitharn JuntongjinVol.12 No.11-18Free access