International Journal of Electronic Marketing and Retailing
2021 Vol.12 No.2
Pages | Title and author(s) |
111-132 | Promocode: an examination of the outcome expectations in shopping appsRee C. Ho; Ali Shafiq DOI: 10.1504/IJEMR.2021.114243 |
133-155 | Social media and the decision-making process: empirical evidence from YemenWail Alhakimi; Ramzi Alwadhan DOI: 10.1504/IJEMR.2021.114245 |
156-170 | Examining the risk factors affecting the image of online stores in MalaysiaNoorshella Binti Che Nawi; Abdullah Al Mamun; Noorul Azwin Md Nasir; Nurul Hasliana Binti Hamsani DOI: 10.1504/IJEMR.2021.114244 |
171-195 | Investigating value, loyalty, and trust as determinants of purchase intention on the Pinterest social media networkBeheruz N. Sethna; Sunil Hazari; Cheryl O'Meara Brown DOI: 10.1504/IJEMR.2021.114246 |
196-213 | Facilities planning in retailing and value generation among urban consumersRajagopal DOI: 10.1504/IJEMR.2021.114248 |