International Journal of Electronic Marketing and Retailing (IJEMR) Inderscience Publishers - linking academia, business and industry through research

International Journal of Electronic Marketing and Retailing

Pages	Title and author(s)
95-109	An exploratory study of sustainable apparel retailers on the internet Katelyn Fulton; Seung-Eun Lee DOI: 10.1504/IJEMR.2012.051027
110-127	Channel strategies, product types, and performance in the US retail industry Bau-Jung Chang DOI: 10.1504/IJEMR.2012.051030
128-146	Using CLV for modelling churn and customer retention Najmeh Abedzadeh; MohammadAli Nematbakhsh DOI: 10.1504/IJEMR.2012.051017
147-155	Retail sales in India - the need to go beyond enterprise-wide integration Reema Khurana; Poonam Garg DOI: 10.1504/IJEMR.2012.051025
156-172	Measuring e-service quality in the context of service sites Estela Fernández Sabiote; Sergio Román DOI: 10.1504/IJEMR.2012.051024
173-186	Performance evaluation of Adstock models using market drivers in the consumer packaged goods (CPG) industry K. Antony Arokia Durai Raj; Balasubramanian Kanagasabapathi; Suyashi Shrivastava; Kunal Krishnan; Mitul Shah DOI: 10.1504/IJEMR.2012.051031