International Journal of Sustainable Society
2022 Vol.14 No.4
Special Issue on: Sustainability and Marketing in the Emerging Markets
Guest Editors: Dr. Rajesh Verma, Dr. Pawan Kumar and Dr. Rahul Sharma
Editorial |
Pages | Title and author(s) |
292-309 | Coaching as business: exploring its growth in IndiaJinny Sharma; Anjali Mehra; Ajaz Ahmad Ganaie DOI: 10.1504/IJSSOC.2022.127982 |
310-322 | Integrating employees, customers and technology to build an effective sustainable marketing strategyBijay Prasad Kushwaha; Gurleen Kaur; Navjit Singh; Ambu Sharma DOI: 10.1504/IJSSOC.2022.127985 |
323-334 | Impact of integrated reporting on firm value: an Indian perspectiveSushant Gupta; Lalit Bhalla DOI: 10.1504/IJSSOC.2022.127983 |
335-347 | A study on exploring the determinants of country-of-origin effect-based brand avoidanceAjay Singh Chandel; Punam Mishra DOI: 10.1504/IJSSOC.2022.127984 |
348-359 | Awareness and willingness to pay for nutritional labelling of food products among young consumers: a cross-sectional analysisPooja Kansra; Pawan Kumar DOI: 10.1504/IJSSOC.2022.127987 |