International Journal of Electronic Customer Relationship Management (IJECRM) Inderscience Publishers - linking academia, business and industry through research

International Journal of Electronic Customer Relationship Management

Pages	Title and author(s)
191-204	Future research direction for customer satisfaction in relation to complaint handling and service recovery in e-commerce Parveen Kumari; Satinder Kumar DOI: 10.1504/IJECRM.2020.110037
205-224	Dynamics of marketing automation adoption for organisational marketing process transformation: the case of Microsoft Sung Hak Hong; Min Jae Park DOI: 10.1504/IJECRM.2020.110039
225-245	Investigating factors in implementation of electronic customer relationship management and its consequences in private hospitals in Isfahan city Mohsen Seify; Reihaneh Alsadat Tabaeeian; Atefeh Khoshfetrat DOI: 10.1504/IJECRM.2020.110040
246-272	The impact of training programme of digital banking services to employees of unorganised sector and their acceptability in India Nitin Bansal DOI: 10.1504/IJECRM.2020.110042
273-290	To understand the life cycle and customer adoption of mobile apps in modern India Rajeshwari Malik DOI: 10.1504/IJECRM.2020.110043