International Journal of Electronic Customer Relationship Management
2012 Vol.6 No.2
Pages | Title and author(s) |
113-134 | The effects of e-CRM on customer-bank relationship: the case of ThailandPhavaphan Sivaraks; Donyaprueth Krairit; Do Ba Khang DOI: 10.1504/IJECRM.2012.048719 |
135-152 | Enhancing decision for organisation to support customer expansion: a quantitative study in Jordanian banking sectorSamer Alhawari DOI: 10.1504/IJECRM.2012.048720 |
153-168 | An integrated AHP-RFM method to banking customer segmentationSeyed Mahdi Rezaeinia; Abbas Keramati; Amir Albadvi DOI: 10.1504/IJECRM.2012.048721 |
169-192 | An eyeball diagram: illustrating the common CSFs in e-commerce business satisfaction for successful adoption of e-commerce systems by SMEsMingxuan Wu; Rod Jewell; Ergun Gide DOI: 10.1504/IJECRM.2012.048711 |
193-215 | Constituents of buyers' satisfaction in Puerto Rican business relationshipsJuan Carlos Sosa Varela; Göran Svensson; Tore Mysen DOI: 10.1504/IJECRM.2012.048722 |