International Journal of Electronic Customer Relationship Management (IJECRM)

International Journal of Electronic Customer Relationship Management

2010 Vol.4 No.4

Special Issue on Application of Multivariate Techniques in Decision-Making Models for Customer Service

Guest Editors: Dr. K. Ganesh, Professor P. Sivakumar and Professor M. Punniyamoorthy


Pages Title and author(s)
323-339Dynamic routing of customers with QoS rank among heterogeneous servers
Jafar Razmi, Seyed Behrouz Khodadadi
DOI: 10.1504/IJECRM.2010.036182
340-358Dynamic analysis of a global supply chain using system dynamics approach
Balan Sundarakani, Prem Vrat, Pradeep Kumar
DOI: 10.1504/IJECRM.2010.036183
359-376Internal service branding: exploring the perception 'gap' in India's banking sector
Vikram Srinivasan
DOI: 10.1504/IJECRM.2010.036184
377-394A hierarchical regression analysis to understand the antecedents of entrepreneurial success
A.T. Resmi, T.J. Kamalanabhan
DOI: 10.1504/IJECRM.2010.036185
395-414The traditional industry sector in the changing business environment – a case study of the Finnish steel product industry
Paivi Iskanius, Tom Page, S.P. Anbuudayasankar
DOI: 10.1504/IJECRM.2010.036186
415-426Application of Toyota production system for cycle time reduction of Eaton line: a case study
Mukesh Kumar Barua, Parag Chaporkar, S. Nagarajan, R.A. Malairajan
DOI: 10.1504/IJECRM.2010.036187