International Journal of Electronic Customer Relationship Management (IJECRM)

International Journal of Electronic Customer Relationship Management

2008 Vol.2 No.4


Pages Title and author(s)
297-314Critical factors of ASP acceptance in SMEs: an empirical study of Chinese ASP clients
Xiang-Hua Lu
DOI: 10.1504/IJECRM.2008.021102
315-331Data mining tools: a CRM perspective
Jayanthi Ranjan, Vishal Bhatnagar
DOI: 10.1504/IJECRM.2008.021103
332-363Supply chain architectural framework and supplier relationship model for customer facing business
P. Parthiban, M. Punniyamoorthy, G. Ranga Janardhana, K. Ganesh
DOI: 10.1504/IJECRM.2008.021104
364-375Customer relationship management strategy and firm performance: an empirical study
Jia-Jeng Hou, Hill Hung-Jen Tu
DOI: 10.1504/IJECRM.2008.021105
376-417Research insights in electronic customer relationship management (e-CRM): a review of the literature (2000-2006)
Eleni K. Kevork, Adam P. Vrechopoulos
DOI: 10.1504/IJECRM.2008.021106

 

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