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Journal for Global Business Advancement

2015 Vol. 8 No. 4

Special Issue on Interdisciplinary Research on Service Quality and Internationalisation

Guest Editor: Dr. Muslim Amin

 

Preface
PagesTitle and authors
374-398The effect of perceived service quality on customer emotions, customer satisfaction and customer loyalty: a PLS-SEM approach towards a luxury hotel in Bangkok, Thailand
Chayuth Suwanamas; Jirasek Trimetsoontorn; Wanno Fongsuwan
DOI: 10.1504/JGBA.2015.074018

399-419The effect of tangible and intangible service quality on customer satisfaction and customer loyalty: a SEM approach towards a five-star hotel in Thailand
Utid Tamwatin; Jirasek Trimetsoontorn; Wanno Fongsuwan
DOI: 10.1504/JGBA.2015.074019

420-435International joint venture marketing performance in China: a resource-based approach
Craig C. Julian; Junqian Xu
DOI: 10.1504/JGBA.2015.074027

436-450Some antecedents, moderators and consequences of market orientation in international joint ventures
Mustafa Colak; Zafar Husain; Mumin Dayan
DOI: 10.1504/JGBA.2015.074030

451-468Creative industry internationalisation: the impact of regulative, normative and cognitive institutions in developed and developing economies
Caio Giusti Bianchi; Felipe Mendes Borini; Mario Henrique Ogasavara
DOI: 10.1504/JGBA.2015.074031

469-478Supply chain integration in healthcare industry in India: challenges and opportunities
Nikhat Afshan; P.N. Sindhuja
DOI: 10.1504/JGBA.2015.074029