J. for Global Business Advancement (15 papers in press)

Regular Issues

• THE FINANCIAL CRISES AND THE STABILITY OF THE FINANCIAL SYSTEM: A COMPARISON OF DEVELOPED AND LESS DEVELOPED COUNTRIES  
  by Halil Kaya 
  Abstract: This study examines the impact of the 2008 global crisis on the stability of high-income, middle-income and low-income countries financial systems. During the run-up to the crisis, there were no warning signs. During the crisis, banks non-performing loans significantly increased in high-income OECD and middle-income countries, but not in high-income non-OECD and low-income countries. The liquid assets of the high-income non-OECD countries decreased significantly. Interestingly, none of the low-income countries stability measures changed significantly. After the crisis, bank capital and regulatory capital increased significantly in high-income OECD countries and regulatory capital increased significantly in high-income non-OECD and middle-income countries. Overall, the results indicate that the impact of the crisis was more persistent in high-income OECD and middle-income countries. Our results also show that government reactions differed by countries income groups.
  Keywords: financial system; stability; global crisis; financial crisis; bank credit; bank capital; regulatory capital; liquid assets; z-score; non-performing loans.
  
  
• Factors influencing organic food purchasing behaviour: does gender matter? A comparative study between Malaysia and Pakistan  
  by Abdullah Al-Swidi, Muhammad Haroon Hafeez, Hamid Mahmood Gelaidan, Redhwan Mohammed Saleh, Osama Sam Al-Kwifi 
  Abstract: Organic food, as part of green and sustainable consumption, has recently received attention from scholars and practitioners. This paper examines the influence of subjective norms on attitude, perceived behavioral control, and buying intention across gender groups in Malaysia and Pakistan. It, therefore, investigates the applicability of the theory of planned behaviour in the organic food consumption context. The data were collected from consumers in Malaysia and Pakistan. The data were then analysed using structural equation modelling, utilizing smart-PLS software. The study established the validity and reliability of the measurements and then used the multi-group analysis techniques to test the anticipated model. The results confirmed the catalytic role of subjective norms in shaping attitudes toward buying organic food and in enhancing the perceived behaviour control. This study provides useful theoretical and practical insights into how men and women differ in their respective ecological behaviours with respect to organic food consumption.
  Keywords: theory of planned behaviour; organic food; structural equation modelling; multi-group analysis; Malaysia; Pakistan.
  
  
• The relationship between internationalisation strategies and human capital in Brazilian companies  
  by Mara Mataveli, Juan Carlos Ayala, Alfonso J. Gil 
  Abstract: This paper aims to investigate the relationship between the internationalisation strategies of Brazilian companies, especially the entry strategies in international markets, and human capital. These strategies are compared with the human capital - general and specific, of companies. A sample of 318 statistically significant companies was collected from Brazilian exporting companies. First, a descriptive analysis is carried out and, second, an analysis of variance to find out possible significant differences between the strategies for entering foreign trade and exporting companies' human capital. It is found that the most frequent internationalization strategy of companies is exporting both through direct export and third-party export. The rest of the strategies that are proposed are significantly less frequent. There are no significant differences between exports through third parties and general and specific human capital, nor are there significant differences between direct exports and general human capital. Statistically, significant differences are found in the rest of the strategies. This paper analyses the relationship between entry strategies to foreign trade and human capital in an emerging country like Brazil. It shows that export is the most frequent entry strategy in foreign markets. Besides, it confirms the scope of human capital in export behaviour.
  Keywords: internationalisation strategy; human capital; exports; emerging economies; Brazil.
  
  
• Determinants of the budgetary transparency of public finance in Thailand's educational sector  
  by Prakaydao Krissadee, Pairote Pathranarakul 
  Abstract: Public spending on education in Thailand has been beset by a string of corruption charges in recent years. Budgetary transparency can improve the quality of governance and accountability in public spending. This paper examines determinants of budget transparency in public finance in Thailand's education sector, with a focus on four areas specified in the International Monetary Fund's fiscal code: fiscal reporting, forecasting, and budgeting, fiscal risk analysis and management, and resource revenue management. Questionnaire data were gathered from officials of the Thai Ministry of Education working on budgeting processes. Results showed that transparency is established through 10 key determinants: efficient use of technology, timely reporting, early commencement of the budgeting process, democratic decision-making in budget allocation, objective review of budget performance, quality of revenue resource management, effective anticorruption measures, effective stakeholder engagement in the budgeting process, quality of governance, and accountability. Fiscal transparency in Thailand is below average compared to other nations, though progress has been made on fiscal reporting and fiscal forecasting and management.
  Keywords: budgetary/fiscal transparency; budgeting process; public finance; determinants; transparency dimensions; governance.
  DOI: 10.1504/JGBA.2022.10051794
   
  
• Accessibility of financial information on the official websites of ASEAN countries  
  by Indrawati Yuhertiana, Lukman Arif, Fajar Saiful Akbar 
  Abstract: The purpose of this study is to evaluate the presence of government reporting on financial information on 10 websites of countries belonging to the Association of Southeast Asian Nations (ASEAN). The study is performed by elaborating the type of information and characteristic information regarding the budgets and financial information of these countries. It is found that the financial information disclosed via the internet differs among these countries. This study use official government website homepage to explore the accessibility of financial government information. There are 30 websites observed from 10 ASEAN members. In each countries, there are three websites that related with government financial information are observed, i.e. official government website, ministry of finance website and national government auditor website. The website observation period was carried out for 50 days. Transparency, as the heart of the public sector accounting reform, of these countries is not at the same level and the accessibility of internet financial reporting on the websites of ASEAN members at the state level is still low. Therefore, this study highlights that accurate, detailed and timely information on the official government websites can boost the increase of the transparency level, which helps people with better quality decision-making in the new era of Industry 4.0.
  Keywords: government financial reporting; transparency; ASEAN.
  
  
• Brand trust and brand loyalty in electronics home appliances in Bangladesh: moderating role of demography and brand origin, social media and its usage duration  
  by Md Uzir Hossain Uzir, Zakari Bukhari, Abu Bakar Abdul Hamid, Ahmad Shaharudin Abdul Latiff, A.K.M. Ahasanul Haque 
  Abstract: The objective of the study is to inspect brand loyalty and its predictors in electronics home appliances (EHAs) when social usage and demography brand trust matters their relationship. Customers are being much accustomed to the fast life and are involved in economic activities. Technology and innovation present various EHAs that make human life ease and comfort. How much a satisfied customer is loyal to a particular brand and service of these daily used EHAs and uniquely, whether the brand trust matters the relationship between customer satisfaction and brand loyalty are the concerns of this study. The study was conducted in Dhaka, Bangladesh, with 486 respondents. The structured survey questionnaires were distributed among the respondents using a mall-intercept sampling technique from 40 shopping complexes, centres, display showrooms, etc. of 12 major areas. The questionnaire was adapted from the literature designed in 5-point Likert. Elementary analyses common method variance-CMV/CMB) were done using SPSS, and hypotheses were tested using PLS-SEM. The findings revealed customer satisfaction, brand awareness has a significant and positive effect on brand trust. Besides, brand trust is also a positive and significant influencer on brand loyalty. Instead, brand experience and brand image are insignificant on brand trust as social media usage, and respondent demography do not moderate the relationship. The findings will contribute to the S-O-R theory in EHAs and practically for managerial decisions. The practicing managers and company management could make an effort to increase trust among the users of EHAs. The study is one of the first studies conducted on EHAs in Bangladesh investigating the effect on brand trust on brand loyalty and interacting impact of social media usage and demographic information.
  Keywords: customer satisfaction; brand loyalty; brand trust; customer brand experience; shopping mall intercept; PLS-SEM; EHAs; Bangladesh.
  
  
• Adaptation strategies for enhancing global competitive advantage of ceramic industry in Thailand  
  by Thidarat Ngamsuwat, Porntip Shoommuangpak, Thanin Silpcharu 
  Abstract: The ceramic industry comprises qualified businesses recognised for their regional and global competitive competencies Hence, the research objective is to simulate SEM of adaptation strategies for enhancing global competitive advantage of ceramic industry in Thailand Qualitative and quantitative analyses are implemented in 500 questionnaires from SMEs and large-scale ceramic enterprises The research outcomes are organised by category Resource management, a leader fully equipped with the vision and mission to drive the ceramic business globally is needed Market orientation, high efficiency and accuracy in product shipping are necessary Knowledge management, the team learning encouragement must focus on unity and group-work problem-solving Production technology and innovation were the lean manufacturing methods to facilitate cost savings The hypothesis regarding the perception of the value of the adaptation strategy was tested and was not significantly different at 0 05 level Moreover, the SEM analysis revealed that it passed the evaluation criteria with empirical data.
  Keywords: Adaptation strategy; ceramic industry; global competitive advantage; knowledge management; market orientation; production technology and innovation; resource management; structural equation modelling.
  DOI: 10.1504/JGBA.2022.10058624
   
  
• The impact of green leadership competencies on sustainable corporate performance across Indonesia  
  by Reniati Reniati, Maher N. Itani, Ari Agung Nugroho, Nelly Astuti 
  Abstract: This study examines how green transformational leadership, green technological innovation, and green organisational citizenship behaviour influence sustainable corporate performance The independent significance of these emerged factors has been validated, but their combined effects on sustainable performance have not been extensively studied before t6ransformational leadership has become a crucial factor in promoting green innovation, which in turn plays a significant role in driving company performance sustainability In addition, combining the organisational citizenship behaviour factor with the strategic implementation of the green innovation factor synergistically affects a company’s overall performance sustainability. For statistical analyses, SmartPLS affirmed the convergent and discriminant validities of the research model, and supported these factors' pivotal role in driving sustainable performance These findings highlight the holistic benefits of integrating green practices into various dimensions of organisational operations, and can inform policymakers in developing strategies for gaining competitive advantage and enhancing SCP.
  Keywords: sustainability; GTL; green transformational leadership; green technological innovation; green organisational citizenship behaviour; sustainable corporate performance.
  DOI: 10.1504/JGBA.2023.10067808
   
  
• Determinants of Indian consumers attitudes towards controversial product advertising  
  by Jaskirat Rai, Maher N. Itani, Behzad Foroughi, Amanpreet Singh 
  Abstract: Spiritual maxims and religious restrictions directly impact consumers' perception towards a controversial product, which in turn affects their purchasing behavior and daily habits This study examines how Hindu and Muslim consumers in India perceive controversial product advertising (CPA) in various product categories and its influence on their sociomoral disgust The study further empirically assesses the direct and indirect impacts of sociomoral disgust on consumers' purchase intentions through their attitudes toward CPA as a mediator variable The study used a purposive sampling technique and applied covariance-based structural equation modeling. The results indicate a significant difference in perceptions between Hindu and Muslim consumers Hindu consumers are greatly influenced by political-related CPA, while Muslim consumers are more influenced by alcoholic-related CPA Sociomoral disgust negatively affects the attitudes towards CPA of both groups of consumers, which further influences their purchase intentions.
  Keywords: attitude toward advertising; controversial product advertising; purchase intention; religiosity; sociomoral disgust.
  DOI: 10.1504/JGBA.2023.10067809
   
  
• Foreign direct investment and economic growth in Asia: a spatial econometric analysis  
  by Sayantan Dastidar, Alexios Makropoulos 
  Abstract: The academic literature provides a lively debate on the impact of FDI on economic growth. A number of empirical time series and cross-section or panel studies show mixed evidence with respect to the role of FDI in the recipient country’s growth process. However, the existing research has not accounted for the potential existence of spatial interdependence among countries. Such omission may result in biased estimates. This paper provides, for the first time, a spatial investigation in this area in the context of 30 Asian countries spanning the period 1996-2019. Our econometric analysis indicates that FDI not only has a robust positive impact on the growth process of the host country but also exerts a positive spillover effect on the growth of the neighbouring countries.
  Keywords: FDI; economic growth; spatial analysis; Asia.
  DOI: 10.1504/JGBA.2023.10068350
   
  
• How green knowledge sharing and innovation amplify the effects of green intellectual capital on environmental performance in Vietnamese SMEs  
  by Ha Minh Tri, Nhat Tan Pham, Que Truong Nguyen Ngoc, Nguyen Khang Lam-Duong 
  Abstract: This study investigates the complex relationship between green intellectual capital (GIC) and environmental performance (EP) in Vietnamese small and medium-sized enterprises (SMEs), with a focus on the mediating roles of green knowledge sharing (GKS) and green innovation (GI). Using a questionnaire-based survey with data from 509 participants and employing partial least squares structural equation modelling (PLS-SEM) for analysis, this research offers fresh perspectives on how GIC influences EP. The results show how green human and structural capital directly impact EP, while green relational capital’s effect is mediated through GKS and GI, thereby revealing varied mediating pathways. This investigation not only highlights the importance of GKS and GI in enhancing EP, but also contributes to the broader intellectual capital theory and practices aimed at environmental sustainability. It suggests future research exploring various settings with additional mediators or moderators, advancing understanding of GIC's impact on environmental sustainability and its mechanisms.
  Keywords: green intellectual capital; green knowledge sharing; green innovation; environmental performance; Vietnam.
  DOI: 10.1504/JGBA.2023.10068881
   
  
• Factors influencing e-loyalty among Thai consumers in mobile food delivery applications  
  by Sudaporn Sawmong, Navidreza Ahadi, Suwaj Dansomboon 
  Abstract: The study investigates the key factors influencing customer e-loyalty toward Mobile Food Delivery Applications (MFDA) in Thailand. Employing a quantitative research approach, the study collected 360 responses from MFDA users through a non-probability sampling technique. The data was analyzed using Structural Equation Modeling (SEM), which revealed that factors such as trustworthiness, consumer awareness, innovative design, technology acceptance, and consumer satisfaction positively impact consumer e-loyalty. The findings confirmed significant correlations between these variables, highlighting their importance in shaping consumer e-loyalty in MFDA. The study's findings indicated that the MFDA service provider may utilize them to acquire a better understanding of the FDA's customer loyalty in the future, refining their services, improving customer engagement, as well as developing marketing strategies, uncovering opportunities, and gain a competitive edge. By leveraging these findings, companies can uncover new opportunities and gain a competitive advantage in the rapidly evolving food delivery market.
  Keywords: consumer behaviour; food delivery application; e-loyalty; trustworthiness; e-commerce.
  DOI: 10.1504/JGBA.2023.10069652
   
  
• Organisational-directed versus individual-directed citizenship behaviours: Unravelling the differential effects of public service motivation dimensions in a transitional context  
  by Thi Quynh Trang Nguyen, Le Dinh Minh Tri, Alang Tho 
  Abstract: This study examines the influence of public service motivation (PSM) dimensions on organisational citizenship behaviours (OCB) in Vietnamese public organisations transitioning from a communist regime. Utilising Partial Least Squares Structural Equation Modeling analysis of data from 636 public employees, the findings indicate that attraction to public service and commitment to public values predict organisational-directed OCB (OCBO). In contrast, compassion predicts individual-directed OCB (OCBI). Notably, self-sacrifice correlates with both types of OCB, highlighting its foundational role in PSM. Furthermore, the study underscores that promoting public service values is more effective in fostering OCBO than relying solely on inherent public service attraction or individuals’ tendency toward self-sacrifice. These results, complemented by analyses across demographic groups, provide valuable insights for human resources and public administration scholars, offering practical strategies to cultivate diverse forms of OCB within Vietnam’s public sector.
  Keywords: public service motivation; public service attraction; public values commitment; compassion; self-sacrifice; organisational citizenship behaviours; transitional country; Vietnam.
  DOI: 10.1504/JGBA.2025.10070118
   
  
• Digital platforms support projects and effective project management  
  by Mounir El Khatib, Rock-Antoine Mehanna, Ibrahim Alharam, Ali Alhajeri, Shikha Al Ali 
  Abstract: With the current trends in technological advancement, digital platforms are major tools for project managers. It becomes necessary to adopt digital technologies in business processes, requiring an assessment of their effectiveness. The purpose of this study is to analyse the role of the effective digital platform to improve project management, monitor activities, reduce project delays, and improve team efficiency. Along with this, the paper discusses how the effective use of digital platforms and modern technology can reduce challenges among employees and managers. The inductive approach was followed to collect qualitative data based on case studies and interviews with five project managers to validate the research aim and gain relevant data on the use of digital platforms. Interviewees deduced that the utilization of digital platforms improves scheduling, planning, and budgeting. Additionally, digital technologies enhance project managers' essential skills and competencies such as collaboration and communication. Therefore, training is significantly important to effectively utilise evolving platforms and overcome challenges.
  Keywords: project management; technological advancement; digital platforms; project managers; business processes; effectiveness; AI project management; automated technology; case study; qualitative analysis.
  DOI: 10.1504/JGBA.2023.10070694
   
  

Special Issue on: International Business and Finance in the Information and Digital Age

• Corporate social responsibility for potential resource acquisition An empirical evidence in Vietnam  
  by Hong Thu Nguyen, Van Chien Nguyen, Thu Thuy Nguyen 
  Abstract: Corporate social responsibility (CSR) has greatly contributed to the business performance in both developed and emerging economies. This study focused on CSR related to business organisation image, employees respect, satisfaction, especially remuneration policy, and evaluating their effects on potential resource acquisition in the businesses. To conduct this, a data sample of 524 respondents at 13 universities in six Vietnamese provinces has been selected. Results demonstrate that CSR related to business organisation image can positively affect potential resource acquisition. A higher level in CSR related to employees respect can positively promote a greater potential resource acquisition. In addition, CSR related to employees remuneration policy has greatly impacted on potential resource acquisition.
  Keywords: CSR; business; resource acquisition.