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Vol. 1

International Journal of Electronic Customer Relationship Management


You can read the full text of the articles marked as Free access below using the links provided.

2014 Vol. 8 No. 1/2/3

 

PagesTitle and authors
1-14Death of a salesman: birth of a knowledge broker
M. Bendixen; Y. Yurova; R. Abratt; M. Rawdan
DOI: 10.1504/IJECRM.2014.066877

Free access Free access

15-30Customer's life-time value using the RFM model in the banking industry: a case study
Esmaeil Nikumanesh; Amir Albadvi
DOI: 10.1504/IJECRM.2014.066876

Free access Free access

31-50The effect of CRM stages along with brand images and values on sustainable corporate performance
Hari Govind Mishra; Piyush Kumar Sinha; Sarabjot Singh
DOI: 10.1504/IJECRM.2014.066879

Free access Free access

51-71Contemporary challenges in CRM technology adoption: a multichannel view
Preety Awasthi; Neeraj Dubey; Purnima S. Sangle
DOI: 10.1504/IJECRM.2014.066882

Free access Free access

72-86Testing cloud computing for customer satisfaction and loyalty
Tor Guimaraes; Ketan Paranjape
DOI: 10.1504/IJECRM.2014.066885

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87-100Empowering customers in electronic health (e-health) through social customer relationship management
Mohammad Nabil Almunawar; Muhammad Anshari
DOI: 10.1504/IJECRM.2014.066887

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101-118Internet banking services as tool of CRM: a study of customer satisfaction in the National Capital Region, Delhi
Shamsher Singh; Naveen J. Sirohi
DOI: 10.1504/IJECRM.2014.066888

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119-135Improving decision for banking to support customer knowledge retention: a quantitative study in Jordanian banking sector
Samer Alhawari
DOI: 10.1504/IJECRM.2014.066889

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136-158Customer attribution of service failure and its impact in social commerce environment
Yaeeun Kim; Younghoon Chang; Siew Fan Wong; Myeong-Cheol Park
DOI: 10.1504/IJECRM.2014.066890

Free access Free access