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  1. International Journal of Electronic Customer Relationship Management
  2. Published issues
  3. 2012 Vol.6 No.1
International Journal of Electronic Customer Relationship Management (IJECRM)

International Journal of Electronic Customer Relationship Management

2012 Vol.6 No.1


Pages Title and author(s)
1-19Customer relationship management: advances, dark sides, exploitation and unfairness
Bang Nguyen; Dilip S. Mutum
DOI: 10.1504/IJECRM.2012.046467
20-47Who may be loyal? Personality, flow experience and customer e-loyalty
Ching-I. Teng; Li-Shia Huang; Shih-Ping Jeng; Yu-Jen Chou; Ho-Hsin Hu
DOI: 10.1504/IJECRM.2012.046468
48-73Analytical CRM in banking and finance using SVM: a modified active learning-based rule extraction approach
M.A.H. Farquad; V. Ravi; S. Bapi Raju
DOI: 10.1504/IJECRM.2012.046470
74-86Managers challenges to widen global excellence and talent management in post-recession world of business and information technology
Vinita Sinha
DOI: 10.1504/IJECRM.2012.046469
87-112Developing online customer satisfaction strategic maps: with Iranian online retailing case studies
Zahra Tabaei; Mohammad Fathian
DOI: 10.1504/IJECRM.2012.046471

 

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