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  1. International Journal of Electronic Customer Relationship Management
  2. Published issues
  3. 2011 Vol.5 No.2
International Journal of Electronic Customer Relationship Management (IJECRM)

International Journal of Electronic Customer Relationship Management

2011 Vol.5 No.2


Pages Title and author(s)
97-110Interacting effect of conformity and critical mass in technology acceptance: a conceptual model
Abdou Illia, Assion Lawson-Body, Simon Lee, Marie-Christine Roy
DOI: 10.1504/IJECRM.2011.041260
111-129Identification of customer churn determinants using censored log file data in the Iranian mobile telecommunications service industry
Abbas Keramati, Ali Azadeh, Mehrdad Mohammadi, Hamideh Rostami
DOI: 10.1504/IJECRM.2011.041261
130-152The effects of mobile CRM activities on trust-based commitment
Changsoo Sohn, Dong-Il Lee, Hyejun Lee
DOI: 10.1504/IJECRM.2011.041262
153-170Marketing and supply chain management integration: strategic implications for enhancing customer value proposition
Pankaj M. Madhani
DOI: 10.1504/IJECRM.2011.041263
171-201Real-time analysis on finding significance of data mining on CRM of service sector organisations: an Indian perspective
Vishal Bhatnagar, Jayanthi Ranjan, Raghuvir Singh
DOI: 10.1504/IJECRM.2011.041264

 

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