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Vol. 4
Vol. 3
Vol. 2
Vol. 1

International Journal of Business Forecasting and Marketing Intelligence

2017 Vol. 3 No. 3


PagesTitle and authors
223-247Determination of advertisement control policy for complementary and substitute items for a class inventory problem
D. Khatua; K. Maity; S. Kar
DOI: 10.1504/IJBFMI.2017.10006041

248-258Design dynamic credit risk model with fuzzy rules for auto dealers
Ying Zhou
DOI: 10.1504/IJBFMI.2017.10006042

259-269An examination of inventory and production costs in the models with stock out risk under JIT system
Ruchira Chakrabarty; Tapan Roy; Kripasindhu S. Chaudhuri
DOI: 10.1504/IJBFMI.2017.10006045

270-288Neuromarketing applied to consumer behaviour: an integrative literature review between 2010 and 2015
Icaro Luiz Dos Santos Jordão; Marina Teixeira De Souza; Jorge Henrique Caldeira De Oliveira; Janaina De Moura Engracia Giraldi
DOI: 10.1504/IJBFMI.2017.10006047

289-308Forecasting impulse buying behaviour: a comparative study of select five statistical methods
Sanjeev Prashar; Subrata Kumar Mitra
DOI: 10.1504/IJBFMI.2017.10006049

309-326Willingness of Jordanians to shop for grocery online
Mohammad Alawamleh; Loiy Bani Ismail; Dana Hammad
DOI: 10.1504/IJBFMI.2017.10006050

327-336Customer databases and database marketing: roles in relationship marketing
Pratap Chandra Mandal
DOI: 10.1504/IJBFMI.2017.10006044