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International Journal of Technology, Policy and Management (IJTPM)

International Journal of Technology, Policy and Management


Title Author(s) Vol. and Issue nos. Page nos. Full-text article
Exploring green brand equity for millennials: an SEM-ANN analysis of green brand knowledge, environmental attitude, and green brand imagePankaj Tiwari; Shaunak PalVol.24 No.193-122Free access
Challenges in online collaboration to augment Industry 4.0Aashish Bhardwaj; Vikas KumarVol.24 No.171-92Free access
The role of need-supportive advertisement appeals in bringing defunct brands back to life: a basic psychological needs theory perspectiveFaheem Gul Gilal; Rushna Khalil; Rukhsana Gul Gilal; Naeem Gul GilalVol.24 No.150-70Free access
Critical factors inhibiting information and communication technology (ICT) adoption in Côte d'Ivoire: a study of small and medium enterprises (SMEs) in metropolitan AbidjanN'Doli Guillaume Assiélou; Mario BourgaultVol.24 No.119-49Free access
How greenwashing influences formal and informal institutional benefits in ChinaQiong Yao; Mubin Chen; Yizhun FengVol.24 No.11-18Free access