J. for International Business and Entrepreneurship Development (13 papers in press)

Regular Issues

• Understanding the National Innovation System: a bibliometric analysis approach  
  by Shiwangi Singh, Sanjay Dhir, Viput Ongsakul 
  Abstract: This paper aims to understand the evolution and different perspective of the National Innovation System (NIS) studies. The extant literature on the quantitative development of the is scant. Therefore, it becomes necessary to encapsulate the periodical trends and development of the national innovation system. Bibliometric analysis can be used to analyse divergent views and trace the evolution of topic. This study provides a comprehensive overview of NIS studies using the Scopus database for 31 years from 1990 to 2021 in the 'Business, Management, and Accounting' area for 736 articles. This study identifies the most studied keywords and keyword co-occurrences, which further helped to group them into four clusters, namely antecedents, industry, region, and output/impact. It is suggested that once in a decade, the analysis could be performed to trace their development and impact. The result of this study will help in the advancement of the field.
  Keywords: National Innovation System; bibliometric analysis; innovation clusters; global knowledge; antecedents; output.
  DOI: 10.1504/JIBED.2022.10058162
   
  
• How does family firm heterogeneity affect CEO compensation  
  by Paulo Neto, Antonio Cerqueira, Elísio Brandão 
  Abstract: This study aimed to understand how CEO compensation in family firms is influenced by their heterogeneity dimensions. Using a sample of companies listed in the S&P 500 index, between 2007 and 2016, the results of this study show that CEO compensation is higher when the family representation is multiple and when the CEO is professional. In addition, it is shown that the compensation of professional CEOs is less sensitive to the number of family representatives on the board and that family firms are more effective in keeping CEO compensation under control than non-family firms. The findings of this study contribute to the literature on the governance of family firms by identifying the features that make them more effective in terms of CEO compensation.
  Keywords: family firms; heterogeneity dimensions; generational stage; family representation; family CEO; professional CEO; CEO compensation; agency theory; stewardship theory; corporate governance.
  DOI: 10.1504/JIBED.2024.10064410
   
  
• Wireless innovation in smart cities: a Dubai perspective  
  by Meera AlMarri, Rock-Antoine Mehanna, Mounir El Khatib 
  Abstract: The concept of smart cities is becoming increasingly important as cities around the world seek to leverage technology to improve efficiency, sustainability, and quality of life. Wireless connectivity is a crucial component of smart cities, enabling real-time data collection and analysis, location-based services, and other innovative solutions. Real-time data collection and analysis can inform decision-making, enabling executives and leaders to respond quickly to changing circumstances and make better use of resources. The study adopts the qualitative approach with in-depth analysis of eight global and local companies in different cities. Findings show that wireless value realisation provides benefits such as improved mobility and environmental stability. It has also been found that the implementation differs between developed and developing cities. To effectively leverage wireless connectivity, there is a need for a collaborative approach between the public and private sectors.
  Keywords: smart cities; value realisation; wireless networks; public-private partnerships; PPPs; sustainability; global trends; United Arab Emirates.
  DOI: 10.1504/JIBED.2024.10067740
   
  
• The impact of responsible leadership on triple bottom line performance, amid the mediating roles of workforce diversity and organisational inclusion  
  by Rong Y. Lim, Yashar Salamzadeh, Bahaudin G. Mujtaba, Pelin Vardarlier 
  Abstract: This study investigates the impact of responsible leadership on the triple bottom line (TBL) performance based on the social, financial, and environmental dimensions of service provider organizations within the context of Industry 4.0. It further examines the mediating roles of workforce diversity and organizational inclusion in this relationship. A survey methodology was employed, with data collected from 123 employees of service providers. Structural equation modelling is used to analyze the hypothesized relationships between responsible leadership, workforce diversity, organizational inclusion, and TBL performance. The findings reveal that responsible leadership has a significant and positive direct effect on both social and financial performance. Additionally, workforce diversity was found to play a mediating role in the relationship between responsible leadership and all aspects of TBL performance. This investigation contributes to the literature by examining the mediator roles of diversity and inclusion in the relationship between responsible leadership and performance.
  Keywords: responsible leadership; triple bottom line; TBL; workforce diversity; organisational inclusion; Malaysia; Industry 4.0.
  DOI: 10.1504/JIBED.2025.10072137
   
  
• Can heat-and-eat frozen food be a solution for food waste? The role of sustainability orientation  
  by Obaid Al-Shuridah 
  Abstract: Food loss and waste present significant global challenges that affect food security, sustainability, and the environment. This study investigates food loss and waste from the perspective of consumers, emphasizing two objectives: the impact of individual sustainability orientation on attitudes toward food waste and the adoption of "heat-and-eat frozen food" as a waste-reducing alternative. Data was collected from Saudi Arabia, a country with one of the highest food loss and waste rates. Using structural equation modelling, the results showed that sustainability orientation significantly predicts attitudes toward food waste. The attitudes toward food waste predicted the attitude toward buying heat-and-eat items. Both attitudes and subjective norms strongly predicted the intention to buy them. Interestingly, the relationship between attitudes toward buying heat-and-eat frozen foods and the intention to buy was positive for respondents who had high attitudes toward buying and negative for those who developed low attitudes. Theoretical contributions and managerial implications are discussed.
  Keywords: sustainability orientation; attitudes; subjective norms; food loss and waste; heat-and-eat frozen food; consumer perspective; Saudi Arabia.
  DOI: 10.1504/JIBED.2025.10072138
   
  
• Socially responsible HRM and leadership: impact on Vietnamese civil servants moral voice  
  by Ha Minh Tri, Bao-Son Doan, Thi-Thu-Hien Pham 
  Abstract: This work presents an innovative exploration of the interplay between socially responsible human resource management (SRHRM), responsible leadership (RL), and moral voice (MV) within Vietnams public sector. This context has been inadequately addressed in the current literature. Using the social identity theory (SIT) as a framework, we explored the relationship between SRHRM and MV, considering affective organisational commitment (AOC) and public service motivation (PSM) as mediating mechanisms. Responsible leadership (RL) and trust in leader (TRU) are moderators in the nexus between SRHRM and MV. Our survey of 732 civil servants in Vietnam, analysed through partial least squares-structural equation modelling (PLS-SEM), revealed a significant association between SRHRM and MV, with AOC and PSM as mediators. TRU also mediated the relationship between RL and MV. However, the moderating effect of RL was insignificant. These outcomes offer theoretical progress in human resource management and leadership research, as well as proposing practical guidance for improving ethical conduct in public organisations
  Keywords: moral voice; MV; public service motivation; PSM; responsible leadership; RL; socially responsible human resource management; SRHRM; trust in leader; TRU; Vietnam.
  DOI: 10.1504/JIBED.2025.10073193
   
  
• Partner performance from consideration in partner selection fostering organisational performance: An analysis of mediating roles of co-creation  
  by Thi Van Trang Tran, Cong Duc Tran, Mai Ngoc Khuong 
  Abstract: This study examined the impact of partner variables on co-creation processes, knowledge-sharing, and firm success. Data were gathered from property owners, chief executive officers, vice directors, management board assistants, and department heads of SMEs. A total of 550 valid responses were analysed using PLS-SEM. The results indicate the influence of partners' expenditures, attributes, flexibility, co-creation, knowledge-sharing, and organisational performance in an emerging market. Furthermore, the results highlight the significance of partners in facilitating co-creation processes, knowledge sharing, and improving firm performance. This research offers managers of SMEs valuable insights into how to identify suitable partners to increase co-creation value and improve organisational performance. These findings can inform strategies to improve business results.
  Keywords: partners' expense; partners' attribute; partners' flexibility; co-creation; knowledge sharing; firm performance.
  DOI: 10.1504/JIBED.2025.10073218
   
  
• Gamifying e-shopping experience: how psychological needs drive impulse buying and the role of mindfulness - a moderated mediation model  
  by Linh T.M. Doan, Mizan Rahman, Phong D. Nguyen, Nguyen P. Nguyen 
  Abstract: This study investigates the complex relationship between gamification and impulse buying behaviour by examining the underlying psychological mechanisms and the moderating role of mindfulness. Unlike previous research that focused primarily on gamification mechanics, this study emphasises intrinsic psychological factors that drive consumer behaviour. Data from 440 e-shoppers in Vietnam, analysed via PROCESS macro v4.2, reveals that gamification significantly influences impulse buying behaviour through psychological needs. Furthermore, mindfulness moderates this mediation relationship, therefore shaping consumers' impulsive purchasing tendencies. These findings offer practical insights for marketers, suggesting that strategies designed to fulfil intrinsic psychological needs can enhance engagement and influence purchasing behaviour more effectively. By integrating mindfulness, businesses can develop more sustainable and consumer-centric gamification approaches, fostering long-term relationships.
  Keywords: gamification; impulse buying behaviour; IBB; e-commerce; psychological needs; sustainable consumption; mindfulness.
  DOI: 10.1504/JIBED.2025.10072855
   
  
• Triangular relationship among the religious festival experience, well-being perception and revisit intention: the case study of Bentougong religious festival in Vietnam  
  by Dang Hoang Lan, Han Nu Ngoc Ton, Trang Minh Tran-Pham, Ngan Vu Thien Pham 
  Abstract: Attendees' experience is the basis for clarification on positive psychology and behavioural outcomes of festival and tourism study. This study investigates the triangular relationship among the religious festival experience, well-being perception and revisit intention with underpinning theories on human experience theories, well-being perception and the stimuli-organism-response (SOR) model. Partial least squares structural equation modelling (PLS-SEM) estimates a hierarchical component model with two second-order variables (e.g., religious festival experience, well-being perception). In 2023, the study collected 206 valid responses from Bentougong festival attendees in three provinces in Vietnam, which were used for further analysis. A significant triangular relationship is found with all significantly positive impacts, in which the experience and well-being perceptions are significantly multidimensional variables. Based on this insight, marketers can refine their focus on developing event settings and strategies to satisfy the desires of their target market.
  Keywords: triangular relationship; religious festival experience; well-being perception; revisit intention; Bentougong religious festival; human experience; human experience theory; value-based theory of well-being; stimuli-organism-response framework; festival attendees; Vietnam.
  DOI: 10.1504/JIBED.2025.10073098
   
  
• Enhancing customer attitudes, equity and purchase intention at commercial banks in Ho Chi Minh City: a significant role of ESG  
  by Nhan Truong Thanh Dang, Van Dung Ha, Van Tung Nguyen, Van Dan Nguyen 
  Abstract: Based on survey results from 519 individuals - customers of commercial banks in Ho Chi Minh City - fundamental theories are applied in this study to analyse and evaluate the role of ESG in enhancing customer attitude, customer equity, and purchase intention in the banking sector. By employing basic analytical methods, including descriptive statistics, Cronbach's alpha reliability, exploratory factor analysis (EFA) as well as partial-least-squares structural equation modelling (PLS-SEM) with SPSS and SMART-PLS software, this study yielded significant results. First, the components of ESG (environmental, social, and governance) positively impact customer attitudes. Second, customer attitudes positively influence customer equity. Finally, customer equity positively affects purchase intention. These findings underscore the significant role of ESG factors in shaping customer perceptions and behaviours in the banking sector. By prioritising ESG considerations, banks can foster positive attitudes, enhance customer equity, and increase purchase intention, thereby contributing to sustainable development and societal well-being.
  Keywords: environmental; social; governance; ESG; attitude; equity; purchase intention; customer; sustainable; banking.
  DOI: 10.1504/JIBED.2025.10071190
   
  
• Ethical leadership, public service motivation, and organisational citizenship behaviours in Vietnam: a mediated model  
  by Nguyen Thi Quynh Trang, Lê Đình Minh Trí, Alăng Thớ 
  Abstract: This study investigates how each dimension of public service motivation (PSM) mediates the relationship between ethical leadership and specific types of organisational citizenship behaviour in Vietnamese public organisations. Applying structural equation modelling analysis with SmartPLS to a sample of 636 valid responses, we find that compassion and self-sacrifice mediate the link between ethical leadership and individual-directed citizenship behaviours (OCBI), whereas commitment to public values mediates the link between ethical leadership and organisation-directed citizenship behaviours (OCBO). Moreover, whereas attraction to public service and commitment to public values directly predict OCBO, compassion and self-sacrifice predict OCBI. This study also establishes a positive association between ethical leadership and all dimensions of the PSM construct. Our findings not only shed new light on the PSM construct but also offer actionable insights for human resource management in the public sector, highlighting the critical importance of ethical leadership in fostering a motivated and engaged workforce.
  Keywords: compassion; ethical leadership; organisational citizenship behaviours; OCBs; public service attraction; public values commitment; self-sacrifice; Vietnam.
  DOI: 10.1504/JIBED.2025.10070959
   
  
• The role of organisational innovation and technological innovation capabilities in boosting export performance of companies in Mekong Delta, Vietnam  
  by Anh-Tin Ngo, Vuong-Bach Vo, Ha-Hai Le 
  Abstract: This study examines how organisational innovation and technological innovation capabilities influence export performance, addressing the need for an integrated approach to internal innovation and external support. Grounded in the resource-based view theory, the research analyses survey data from 186 exporting companies in Vietnam's Mekong Delta using quantitative methods. Findings reveal that organisational innovation significantly enhances export performance, while technological innovation capabilities - comprising product and process innovation capabilities - improve competitiveness and efficiency. Additionally, export assistance from governments and organisations amplifies these effects by providing essential resources. The findings offer valuable insights for policymakers and business leaders aiming to enhance the global competitiveness of firms in emerging economies.
  Keywords: organisational innovation; technological innovation capabilities; TIC; export assistance; export performance; resource-based view; RBV; Vietnam.
  DOI: 10.1504/JIBED.2025.10072322
   
  
• Open innovation, market orientation, intellectual capital readiness and higher education institutions' internationalisation performance: the moderating role of entrepreneurial leadership  
  by Ai-Cam Tran, Thu-Hien Thi Dao 
  Abstract: This study examines the impact of international market orientation (IMO), intellectual capital readiness (IC) - including its three components of human capital (HC), structural capital (SC) and relational capital (RC) - open innovation (OI) and entrepreneurial leadership (EL) on the internationalisation performance (IP) of higher education institutions (HEIs). Based on dynamic capability theory (DCT), we validate a proposed research model using a dataset (x = 178) drawn from direct and online surveys of managers of HEIs in Ho Chi Minh City. The SmartPLS4 was utilised for data analysis. The findings reveal that: 1) unlike EL, the factors IMO, IC, and OI significantly affect IP; 2) OI acts as both a direct determinant and a mediator of the relationships of IMO, IC and IP; 3) EL moderates the OI-IP link. This study enriches the DCT literature for the HEIs' context, with theoretical and practical implications for researchers, HEI managers, and policymakers in emerging economies.
  Keywords: higher education institutions; HEIs; internationalisation performance; open innovation; dynamic capability theory; DCT; intellectual capital readiness; entrepreneurial leadership; Ho Chi Minh City; Vietnam.
  DOI: 10.1504/JIBED.2025.10071182