International Journal of Digital Culture and Electronic Tourism
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International Journal of Digital Culture and Electronic Tourism (3 papers in press)
The impact of social factors on the economic
evaluation of copyright in musical databases of firms by Bruno Marsigalia, Giovanni Calcagni Abstract: A database is a set of homogeneous data with the same content or format. The copyright legal protection is intertwined with the problems linked to the creation of databases that are filled with information gradually accumulated. The main EU directive is Dir. 96/9/CE sets the double protection available for databases that shall not extend to their contents and shall be without prejudice to any rights subsisting in those contents themselves'. The value of a database cannot always be automatically estimated, because it may be part of a broader context. The database can be estimated as a part of an intangible asset portfolio, and can be tied to patents, brands and trademarks. The methods of estimating the value of intangible assets can first of all be used to calculate the economic worth of the databases. This research aims to identify the variables having the most impact on the economic valuation of the copyright in musical streaming. Keywords: copyright; database; streaming; economic evaluation; intangible assets. DOI: 10.1504/IJDCET.2020.10034016
Small traditional and internet-based entities: valuation challenges and future perspectives by Matteo Pozzoli, Raffaele Marcello Abstract: As the OECD reports, smaller and medium-sized companies are the main cornerstone of most global economies. The detection of SMEs transaction values usually refers to public enterprises in order to establish which are the best strategies to adopt. This paradigm implies that generally recognised guidelines are, in some circumstances, hardly applicable to the valuation of small and medium enterprises (SMEs). Typically, maintaining SMEs specific peculiarities, they cannot provide proper values with their information system since the recognised methods are usually prepared for large-scale enterprises. This paper illustrates the different solutions proposed by scholars in order to reflect the SMEs typicalities in the process of business valuation with specific regard to the internet-based enterprises. The final
section of this paper concludes that SME valuations of traditional and internet-based markets require adaptations and not the creation of new models. Keywords: business valuation; small and medium enterprises; SMEs; traditional companies; digital companies. DOI: 10.1504/IJDCET.2021.10036568
The promotion of tourism in Italian regions from a sensorial perspective: a website content analysis by Loredana Picciotto, Marcantonio Ruisi, Rodolfo Damiano Abstract: Recent tourism literature has identified the sensory dimension as key to understanding, planning and marketing tourist experiences. This paper aims to understand to what extent Italian regions consider the sensorial perspective in tourist communication, focusing the analysis on their institutional websites. We used the content analysis method considering two different periods to investigate the evolution of Italian tourism promotion. The results show that for all institutional websites, over time, attention engages only some of the five sensorial dimensions. That is, the communication does not appear balanced. Furthermore, the promotional communication in several regions is more oriented towards a specific human sense in both periods. Empirical evidence can offer useful knowledge to those involved in the planning and promotion of tourist offerings, as well as to managers, to develop a stronger and more attractive destination image. Keywords: multisensory destination image; destination image; destination management; tourist communication; tourist promotion; tourism websites; website design; sensory tourist experiences; sensory marketing. DOI: 10.1504/IJDCET.2022.10042857