International Journal of Electronic Business (IJEB)

International Journal of Electronic Business

2025 Vol.20 No.1


Pages Title and author(s)
1-16Exploring the impact of electronic marketing on firm e-sales performance: empirical evidence from B2C vs. B2B perspectives and future challenges
Jie Chen
DOI: 10.1504/IJEB.2025.142987
17-33Internet of things vs. factory of things: an evaluation of evolving technologies for corporate sustainable development
Lingya Zhang
DOI: 10.1504/IJEB.2025.143055
34-49Entrepreneurship vs. e-entrepreneurship: an evaluation of entrepreneurial orientations for social and economic development
Liping Wang
DOI: 10.1504/IJEB.2025.142988
50-74Effect of YouTube unboxing videos on viewers' perceptions and subsequent behaviours
Li-Chen Yu; Chia-Lin Hsu; Ya-An Tsui
DOI: 10.1504/IJEB.2025.143054
75-97Exploring the influence path of brand relationship quality of agricultural products' regional public brand with a dual-attention perspective
Yang Zhao; Yufang Wang; Jiangli Zhang; Jiawen Ren; Lin Wang
DOI: 10.1504/IJEB.2025.143007
98-117Determinants of health apps' demand: a study on Google Play Store
Cândida Sofia Machado; Cláudia Cardoso; Natália Lemos
DOI: 10.1504/IJEB.2025.143002

 

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