International Journal of Business Competition and Growth (IJBCG)

International Journal of Business Competition and Growth

2024 Vol.9 No.2

Editorial: Digital consumer engagement, artificial intelligence, and brand management

Pages Title and author(s)
109-122Employee engagement and performance: the impact of job satisfaction and organisational communication
R.C. Banumathi; D. Vennila
DOI: 10.1504/IJBCG.2024.142849
123-147International business growth: the leveraging effect of collaborative research networks capabilities
Bruno F. Abrantes; José Quintas; Douglas Wegner; Nelson António
DOI: 10.1504/IJBCG.2024.142848
148-164Green finance - a strategic approach on transition towards sustainable India
K.S. Raghavendra
DOI: 10.1504/IJBCG.2024.142853
165-185Examining the dynamics of research on sales promotion (2015-2024): a comprehensive bibliometric study using WOS and Scopus databases
Sushma Yadav; Kapil Malhotra
DOI: 10.1504/IJBCG.2024.142854
186-204A miniature of digital customer engagement using SEM
Monika; Kavita
DOI: 10.1504/IJBCG.2024.142852

 

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