Forthcoming and Online First Articles

International Journal of Business Competition and Growth

International Journal of Business Competition and Growth (IJBCG)

Forthcoming articles have been peer-reviewed and accepted for publication but are pending final changes, are not yet published and may not appear here in their final order of publication until they are assigned to issues. Therefore, the content conforms to our standards but the presentation (e.g. typesetting and proof-reading) is not necessarily up to the Inderscience standard. Additionally, titles, authors, abstracts and keywords may change before publication. Articles will not be published until the final proofs are validated by their authors.

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International Journal of Business Competition and Growth (3 papers in press)

Regular Issues

  • Smart ordering: assessing customer satisfaction towards AI-assisted food ordering and delivery management systems   Order a copy of this article
    by Hardaman Singh Bhinder  
    Abstract: The research study focuses on the role of artificial intelligence for customer satisfaction in the food service industry. A mixed-method approach was used to gather primary data from 354 users in Punjab, which was derived through a self-structured questionnaire, while also taking secondary data from several sources of academic publishing. The analysis consists of the application of various statistical tools, including MS Excel, SPSS 26 and AMOS 23 to compute various metrics such as mean, standard deviation, regression, and SEM. These tests are used to prove the objectives and hypothesis of the study. The studies key findings are as follows: AI-driven recommendation facilitates further choices for users at the ordering stage in an engaged environment. This positively correlates with overall user satisfaction as they receive the actual results. The research has also brought into the limelight the difficulties users face with AI-supported delivery systems.
    Keywords: AI-assisted food ordering; customer satisfaction; smart ordering systems; service quality; delivery management systems.
    DOI: 10.1504/IJBCG.2025.10069933
     
  • Unveiling the nexus the interplay of big data, entrepreneurial orientation and firm performance in India   Order a copy of this article
    by Archana Sarbhai 
    Abstract: This research article delves into intricate relationship between big data utilisation, entrepreneurial orientation, and firm performance within the context of the Indian business landscape. As technology continues to evolve, the proliferation of big data presents both challenges and opportunities for firms seeking to gain a competitive edge. Through a comprehensive empirical study, this research aims to uncover the nuanced dynamics at play. Drawing on a sample of Indian firms across various industries, this study employs a quantitative analysis and qualitative insights. The findings of this study reveal a significant positive correlation between extent of big data utilisation and firm performance. Moreover, the study identifies entrepreneurial orientation as a crucial moderator in this relationship, highlighting its role in amplifying the impact of big data on firm performance. In conclusion, this research contributes to both theoretical understanding and practical insights into interplay of big data, entrepreneurial orientation, and firm performance in India.
    Keywords: big data; business strategy; firm performance; Indian organisations; dynamic capability view; entrepreneurial orientation; India.
    DOI: 10.1504/IJBCG.2025.10070358
     
  • Unravelling visual narratives: a comprehensive analysis of Lonely Planets Philippines visual storytelling   Order a copy of this article
    by Arun Singh Thakur, Filmor J. Murillo 
    Abstract: This research presents a comprehensive analysis of the visual narratives in the 14th Edition of "Lonely Planet Philippines," released on December 21, 2021. By employing a meticulous stratified random sampling method and rigorous analysis criteria, the study explores thematic, compositional, cultural, and geographical dimensions. Results indicate a diverse thematic representation, featuring natural landscapes (25%), urban settings (20%), cultural events (15%), historical sites (18%), and everyday life scenes (22%). Compositional elements such as vibrant colors (28%) and dynamic framing (24%) enhance visual appeal, while geographical distribution includes Luzon (30%), Visayas (25%), Mindanao (22%), and popular tourist destinations (23%). Cultural representation is balanced between traditional elements (35%) and modern aspects (28%), avoiding stereotypes. A comparative analysis with "Lonely Planet India" highlights distinct narrative strategies, underscoring the guide's role in shaping perceptions and challenging stereotypes.
    Keywords: Lonely Planet Philippines; visual narratives; travel guides; cultural representation; geographical diversity; Philippines.
    DOI: 10.1504/IJBCG.2025.10070359
     

 

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