Forthcoming and Online First Articles

International Journal of Business Competition and Growth

International Journal of Business Competition and Growth (IJBCG)

Forthcoming articles have been peer-reviewed and accepted for publication but are pending final changes, are not yet published and may not appear here in their final order of publication until they are assigned to issues. Therefore, the content conforms to our standards but the presentation (e.g. typesetting and proof-reading) is not necessarily up to the Inderscience standard. Additionally, titles, authors, abstracts and keywords may change before publication. Articles will not be published until the final proofs are validated by their authors.

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International Journal of Business Competition and Growth (3 papers in press)

Regular Issues

  • Do Trade Openness and Domestic Credit to the Private Sector Stimulate Economic Growth in Ghana A Bound Test Approach   Order a copy of this article
    by Frank Gyimah Sackey, Richard Asravor, Isaac Ankrah 
    Abstract: The study examined the impact of trade openness and domestic credit to the private sector (DCP) on the growth of the Ghanaian economy. The study therefore examined the extent to which trade openness and domestic credit to the private sector impact GDP growth with other covariates such as inflation, exchange rate and foreign direct investments both in the short and the long run. Data was gleaned from the World Bank database spanning from 1970 to 2021. The study adopted the bound test approach using the autoregressive distributed lag estimation. Our results showed that trade openness has a positive relationship with economic growth both in the short and the long run while no such significant relationship was observed for domestic credit to the private sector. Again, we observed a positive relationship between inflation and GDP growth at least, in the short run. The study recommends policies that will enhance the increase in both internal and external trade as well as those that will deal with challenges of the private sector’s access to credit to achieve the desired growth.
    Keywords: trade openness; domestic credit; autoregressive distributed lags; ARDLs; bound test Ghana.
    DOI: 10.1504/IJBCG.2022.10052173
    by Kota Sreenivasa Murthy, Kanagaluru Sai Kumar 
    Abstract: The study aims to extract the important attributes that influence customer satisfaction in jewellery stores. The required data for the study were collected from 250 customers visiting the stores, using the non-probability sampling method. The factor analysis technique was employed to extract the factors. The results of the study identified five factors responsible for influencing customer satisfaction. The store image is the most important factor accounting for a large percentage of variance followed by customer service; market strategy, convenience and customer management. The correlation between all these factors is strongly positive and influences customer satisfaction. The strongest correlation that exists with customer satisfaction is store image followed by market strategy.
    Keywords: customer satisfaction; customer service; jeweller stores; market strategy; store image.
    DOI: 10.1504/IJBCG.2023.10054836
    by MUKESH ., Mahabir Narwal, Seema . 
    Abstract: People use different mobile applications for their apparel purchase. Reviews and rating about a product on mobile apps influence the purchase decision of the customers as they believe and use them as an information source. This study developed a model to check the influence of e-WOM on women purchase decision on Myntra app. Data from 300 respondents were collected out of which 25 were found invalid for the analysis. To analyse the collected data, PLS SEM was used. The study found that except source trustworthiness other independent variables, i.e., e-WOM quality, e-WOM quantity, perceived informativeness and source expertise significantly influence e-WOM usefulness. Whereas, source credibility is positively affected by e-WOM quality and source expertise. It was seen that e-WOM adoption and purchase intention significantly influenced by e-WOM credibility and e-WOM usefulness. The study also suggested marketers to communicate and give feedback to customers on Myntra app so that customers feel attracted and prefer this app only to purchase products in future.
    Keywords: buying behaviour; communication; e-WOM quality; e-WOM quantity; Myntra; purchase intention; women.
    DOI: 10.1504/IJBCG.2023.10056005