International Journal of Society Systems Science (7 papers in press)
Bayesian SEM Analyses the Cyber Crime Awareness in India
by Ravichandran Kamalakannan
Abstract: Crime is a major phenomenon in the world and it is challenging normal life of human society by the crime of happening murder, rape, robbery, burglary, aggravated assault, motor vehicle theft, human trafficking, and computer-related crimes. Among this computer-related crime are the most important crime and challenging the modern society by tracking, hacking, cracking, spamming and morphing through the online network. The Cyber related crimes have more happened to individuals, group property, Corporation, and Governments. In this urgency world, number of cyber crimes are reported on a daily basis particularly fascinating about online gaming, system predictors against the group, violations of intellectual property rights, denial of services, cracking, unauthorized access, financial manipulations, violations of records, keeping laws, spamming against the Corporation and cyber-terrorism of cyberwar against the Government. The Government has taken more appropriate action against the Cybercrime offenders through the International and National level by the Cyber Law enforcement. Although it is creating more awareness to the public, it has not reached them. But in this emergent situation media is playing an important role in creating the cybercrime awareness. Particularly, the cybercrime related reports have taken a major place in newspapers, magazines, television channels, and web portals. These trend in Indian media helps in preventing the cybercrime and creating social awareness to the public. This paper identifies Prevention, Victimization, Vandalism, Terrorism, and Impact of media and Safety in social media consolidate environment. This complimentary aims to penetrate and recognize the relationships amongst the antecedents of Impact of Cyber news in the framework of the civic media incorporate environment by Bayesian approximation and suspect of the structural equation model. In facilitating the estimate of the stochastic model, a survey was conducted on 100 media users. A result of statistical analyses was conducted before the estimation using Bayesian Markov Chain Monte Carlo (MCMC). Results showed that network end and customer attitude empowerment were significant predictors of trustworthiness and trust. Bayesian MCMC results confirmed that the findings were steady with the literature.
Keywords: Cyber crime; Law; Media Awareness; Structural Equation Model; Bayesian SEM.
Reliability and Validity of the Rosenberg Self-Esteem Scale among University Students of Bangladesh
by Md. Sayeed Akhter, Rehnuma Ferdous
Abstract: The aims of the present study were to translate the Rosenberg Self-Esteem Scale into Bengali language, and to examine the reliability and validity of Bengali version of the scale. The scale was completed by a sample of 232 Bangladeshi university students. Exploratory factor analysis revealed a single-factorial structure of the scale. Confirmatory factor analysis confirmed that the one-factor solution provides the best fit. The Bengali version of the scale also indicated adequate concurrent validity. Furthermore, the scale showed satisfactory levels of internal consistency and temporal stability over a three-week period. In addition, gender differences were identified, male students were found to score higher than females. To conclude, these findings provided empirical support for the Bengali version of the Rosenberg Self-Esteem Scale to measure global self-esteem of Bangladeshi university students.
Keywords: Self-esteem; Reliability; Validity; University Students.
A Simulation Design for the Regional Lock-in Effect of Urbanization in Taiwan
by Shih-Kung Lai, Po-Chen Ko
Abstract: Why should the phenomenon of regional development imbalance happen? Can regional development strategies improve it effectively? And is it possible to predict through simulation experiments? These are the main dimensions of concern in this study. This study was divided into two phases. The first phase is theoretical discussion (literature review and analysis about what mechanisms drive the phenomenon of regional development imbalance), including new economic geography, theory of increasing returns, lock-in effect, and the Polya process. The second phase is simulation design for the regional lock-in effect of Taiwans urbanization, that is, constructing a regional development system to simulate manufacturers location selection (the dynamic process), where the rules of system design are based on the theoretical discussion in the first phase, and the world view will be through the simulation of four regions according to the Taiwan Regional Planning Act, then scenario analysis with or without the development strategies will be adopted to compare the effect, before and after the restructure of the five counties and cities, on the behavior of firms location selection, and further on the change and balance of Taiwans regional development (that is, to examine whether any region would be locked in). In short, the results of this research propose a preliminary simulation design structure (including the theoretical basis for discussion), which can be used as a basis for simulation designing and programing, implementation, and empirical data collecting.
Keywords: Regional Development Imbalance; Increasing Returns; Lock-in Effect; Core-Periphery Model; Agent-Based Modeling.
A STUDY ON IMPACT OF STUDENTS PERCEIVED SERVICE QUALITY ON BRAND PERFORMANCE OF SELF FINANCING ENGINEERING INSTITUTIONS
by Praveen Kumar T, Kirupa Priyadarsini M, Soundarapandiyan K
Abstract: Higher education engineering institutions in India faces a tough competition in getting the students, the students perception towards the institution is depends upon the brand image of the institution. This scenario pushes the engineering education to think about branding and positioning in the competitive market and which can help to give the college the unique position in the market and help in gaining competitive advantage. This study aims at assessing the perceived service quality of the self financing engineering institutions students, their satisfaction, students' trust and students' loyalty contribute towards brand performance of self financing engineering institution. It also tries to examine the relationship between the above mentioned variables. This study is descriptive research design type and is based on the primary data; and by using the simple random sampling technique the primary data was collected from 274 students of self financing engineering institution in Chennai through survey method. The data was collected through structured questionnaire and was analyzed by developing suitable hypothesis. Descriptive analysis and Path analysis was used to assess the impact of the constructs. The result indicates that the perceived service quality has significant effect on students' satisfaction, which then leads to significant effect on Brand performance. Other than that, students' satisfaction was also tested to have significant effect on students' trust which then also leads to significant direct effect on self financing engineering institution Brand performance. Students' trust also leads to significant effect on generating students' loyalty. From this study, it is noted that perceived service quality shows insignificant effect on students' loyalty and students' loyalty lead to significant effect on Brand performance
Keywords: Students perceived quality; Satisfaction; Brand performance.
Social Criticisms of Marketing: Concerns and Initiatives
by Pratap Chandra Mandal
Abstract: Companies adopt marketing practices to satisfy customers, develop relationships, and generate revenues and profits. However, sometimes marketers focus on their selfish motives forgetting about customer welfare and welfare of the society. Marketers are often criticized for the negative impact of their practices on customers. Such practices include high prices of products, high distribution costs, high advertising and promotion costs, excessive markups, deceptive practices, high-pressure selling, questionable products, planned obsolescence, and poor service to disadvantaged customers. Marketers are criticized for creating false wants and materialism, scarcity of social goods, and cultural pollution. Critics worry about marketers harming competitors and reducing competition. In this age of social marketing, marketers should consider societal concerns of various stakeholders. Companies should maintain a proper balance between societal requirements and their own objectives of generating revenues and profits. This will help companies to develop fruitful customer relationships and have a sustainable growth.
Keywords: social criticism; deceptive practices; planned obsolescence; cultural pollution; social goods.
Role of Gendered Poverty in Sustainable Development in South Asia
by Pooja Soni, Kanupriya Misra Bakhru
Abstract: As world modernization progresses with technology and expansion of business opportunity via globalisation many economist, environmentalist and NGO's have raised their concern towards depleting natural resources and shared common thoughts on urgent need to focus on sustainable development attempts globally. One impending factor is poverty that is both a cause and outcome of poor sustainable development. This paper works towards analysing the impact of poverty, more especially gendered poverty on sustainable development. It creates to develop trend overtime of women discrimination and inequality across demography leading to gender poverty in South Asian region. It also builds theory towards importance of gender equality economically and in socio-cultural terms for environment restoration.
Keywords: Poverty; Gender discrimination; Women empowerment; Sustainable development.
Standardization of smart cities- an Indian Perspective
by Pradeep Majumdar
Abstract: Idea of smart cities in developing world like India is still in concept developing mode. There is literature available dealing with the preface activity to the smart city development, in the developed world. With this background in the present paper questionnaire surveys were carried out in a city, selected to be developed as smart city by the Indian government. Based upon survey data, rankings were set up for the parameters suggested by British Survey Institute. The outcome is compared with the opinions developed in past surveys, carried out in developed countries. The survey shows, except communication, there are wide variations in the rankings of various ingredients between developing and the developed world. Do the Information and communications remain significant irrespective of the socio-economic variations? From what kind of base line, a smart city should be developed? What could be the pathway for developing a smart city in developing world? Present paper discusses and recommends these related issues regarding smart city development in India.
Keywords: BSI; ranks; likart's scale.