E-business solutions for movie production enterprises
by Faustine Casassus, June Wei, Lai C. Liu, Kai S. Koong
International Journal of Management and Enterprise Development (IJMED), Vol. 8, No. 3, 2010

Abstract: This paper aims to develop electronic business (e-business) solutions in order to illustrate how to utilise information technology (IT) to increase business value in movie enterprises. To achieve this objective, specifically, an e-value chain model was developed for movie industry. E-business solutions were developed based on the develop value chain model. Data from 20 dominant movie enterprises were collected to investigate the e-business implementation pattern. The results of this research explain the new challenges of the movie industry relative to technology and offered insight on how a movie enterprise can develop competitive advantage using IT solutions as a powerful asset in the future.

Online publication date: Tue, 11-May-2010

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