International Journal of Learning and Intellectual Capital (7 papers in press)

Regular Issues

• Exploring the nexus of employee engagement, affective commitment, job satisfaction, and organisational citizenship behaviour in leather industries: an attitudinal theory perspective  
  by S. Jagadeeswari, Suraj Kushe Shekhar 
  Abstract: The study aims to examine how employee engagement (EE) and affective commitment (AC) impact organisational citizenship behaviour (OCB) drawing on the attitudinal theory perspective. Furthermore, the paper explores how job satisfaction mediates the relationship between employee engagement, affective commitment, and OCB. In this study, a total of 418 samples were taken from leather industries in Vellore District using SPSS and Smart PLS version 3. We found that affective commitment directly impacts OCB whereas employee engagement has no significant impact on OCB. Apart from the direct effect, the study also shows that job satisfaction indirectly affects EE, AC, and OCB. However, there is a mediating impact on job satisfaction between EE, AC, and OCB. In this paper, the argument is based on whether employee engagement and affective commitment impact organisational citizenship behaviour (OCB). The author demonstrated the connection between EE, AC, and OCB with the mediating effect of job satisfaction as our main contribution.
  Keywords: employee engagement; affective commitment; job satisfaction; organisational citizenship behaviour; OCB; attitudinal theory.
  DOI: 10.1504/IJLIC.2025.10071972
   
  
• Enhancing insurance agents learning and performance through AI-based training: a study within the life insurance corporation of India  
  by Benny Kurian, P. Uma Swarupa 
  Abstract: Artificial intelligence (AI) has improved insurance agents learning and intellectual capital in the 21st century. This study examines how training influences insurance agents performance within the Life Insurance Corporation of India (LIC) framework. This study examines how AI-based training influences LIC insurance representatives knowledge and skill development to show how AI technology may improve insurance agents expertise. Over an experiment month, LIC insurance brokers effectiveness, population demographics, and voice personality factors were collected. Agent performance was measured by the average buy rate, which is the percentage of sales calls that resulted in loan renewal. A study hypothesis examines how AI-based training has affected LIC insurance agents job performance. The relative effects of different parameters on agent purchase rates were assessed using multiple linear regression. The AI coach (AI trainer) greatly increased the purchase rate. The study also confirmed H1, revealing that middle-ranked agents improved their sales performance more than bottom- and top-ranked agents. Middle-ranked agents performed better after getting coaching remarks, moderating the inverted-U pattern, supporting Hypothesis 2.
  Keywords: artificial intelligence; customer satisfaction; intellectual capital; Life Insurance Corporation; LIC; sales performance; AI trainer; India.
  DOI: 10.1504/IJLIC.2025.10072217
   
  
• Elevating firms' sustainability through the power of green intellectual capital: a study unveiling sustainable success  
  by Rida Rafique, Sarfaraz Javed, Muhammad Amir, Hafiza Safia Shaukat, Enas Kamel Alzoubi 
  Abstract: In an era where sustainable development is a global priority, businesses are increasingly focused on adopting practices that ensure long-term sustainability. Despite these efforts, many firms struggle to effectively harness green resources to enhance their sustainability performance. Thus, the current study explores the impact of green intellectual capital on firm sustainability, along with the mediating role of green human resource management practices and financial conditions. Data was collected through a self-administered questionnaire from the manufacturing sector of Pakistan, and the analysis was conducted using SPSS and AMOS. The findings highlight the significant impact of green structural and relational capital on firm sustainability. Additionally, both financial condition and green human resource management practices emerge as significant key mediators in this relationship. This study contributes theoretically to the literature on green intellectual capital and green human resource management, providing insights into the mechanisms that drive sustainable growth. For practical applications, the findings offer guidance to firms on how to optimise sustainability by strategically utilising green resources for long-term benefits.
  Keywords: green intellectual capital; GIC; financial condition; green HRM practices and firm's sustainability.
  DOI: 10.1504/IJLIC.2025.10072107
   
  
• How competitive strategy affects the building of strategic position through the mediating role of leader's knowledge: evidence from Karwanchi Group in Iraq  
  by Hatem Ali Abdullah, Zaidoon Fareed Ahmed, Alaa Muhy Al-Deen Fadhil, Shaymaa Abdulkareem Dizdar 
  Abstract: This study aims at identifying the role of competitive strategy, low-cost strategy and differentiation strategy, in building the strategic position of organisations through the mediating role of leader's knowledge. This study adopts a descriptive analytical approach by collecting data through a questionnaire and analysing it to express the opinions of a sample of employees in the Karwanchi Group for the production of soft drinks, juices and mineral water. The data is collected through a questionnaire built based on a five-point likert scale. A non-random sample of 316 is selected to represent the original community of 1,800. The data are analysed using SMART, PLS4. The study concluded that the strategic position of organisations is achieved through competitive strategy, especially the differentiation strategy, which was more important than the low-cost strategy. The role of leader's knowledge mediates and maximises the relationship.
  Keywords: competitive strategy; low-cost strategy; differentiation strategy; strategic position; leader's knowledge; Karwanchi Group; Iraq.
  DOI: 10.1504/IJLIC.2025.10072106
   
  
• Organisational learning culture as a catalyst for teamwork effectiveness: a serial mediation study in IT firms in India  
  by R. Manigandan, A. Shakti Priya, R. Supriya, Vaishnavi Balaji, V. Sasirekha 
  Abstract: Enhancing teamwork self-efficacy (TSE) fosters a culture of continuous learning and innovation, particularly in dynamic industries like information technology (IT). Considering its importance, this study investigates the influence of organisational learning culture (OLC) on TSE and the serial mediation of team cohesion (TC) and self-competence (SC) of employees concerning this relationship in the Indian IT industry. The study used a cross-sectional survey method and 387 samples to analyse the hypothesis using a structural equation modelling approach. According to the results, OLC has a detrimental effect on TSE within the framework. However, TSE is influenced by TC's substantial mediation effect between OLC and SC. It discloses that recognising and understanding TC and SC reap the benefits of OLC improving TSE, potentially reducing layoff and attrition while increasing team productivity. This study adds to the body of knowledge on adult TSE in the workplace and emphasises its applicability to the Indian workforce context.
  Keywords: organisational learning culture; OLC; teamwork self-efficacy; TSE; self-competence; team cohesion; social cognitive theory; SCT; IT industry; India.
  DOI: 10.1504/IJLIC.2025.10070592
   
  
• The impact of some intellectual properties on the business performance on a sample of the Shanghai and Shenzhen Stock Exchanges for the period 2019 and 2022: a moderating role of intellectual capital  
  by Gao Yuan, Rahimi Abidin, Faisal Zulhumadi 
  Abstract: This research examines how intellectual property affects corporate performance in Chinese pharmaceutical and information technology sectors. In addition, this research examines the role of intellectual capital as a moderator in the relationship between corporate performance and intellectual property. The value added intellectual coefficient model measures intellectual capital. Between 2019 and 2022, there were 272 firm-year appraisals of IT and pharmaceutical businesses listed on the Shanghai and Shenzhen Stock Exchanges. The endogeneity problem is resolved by using fixed effects regression analysis. This research suggests that trademark and patent protection improve business performance in China's pharmaceutical and information technology industries. Except for licensing, all intellectual property positively impacts corporate performance, according to the results. IC is a key moderator in the relationship between corporate performance and IP. This is the first empirical study of intellectual property and its relationship with corporate performance in China's developing IT and pharmaceutical industries.
  Keywords: intellectual properties; IPs; intellectual capital; IC; business performance; corporate performance; pharmaceutical; information technology.
  DOI: 10.1504/IJLIC.2025.10072108
   
  
• Investigating the impact of intellectual capital through VAIC model on the financial performance of IT firms in India  
  by Shiran Khan, Alka Chaturvedi, Sunil Kumar, Arshi Barin, Safika Praveen Sheikh, Alam Ahmad 
  Abstract: This study investigates the impact of intellectual capital (IC) on the financial performance of Indian IT firms. It also investigates the effects of each component of IC (human capital, structural capital, and financial capital) on company financial performance. The study used annual reports from IT companies spanning ten years, from 2013-2014 to 2022-2023. The researchers employed descriptive statistics, correlation, and multiple regression models to determine the influence and relationship between IC and financial performance. This analysis included a total of 221 firms. The findings revealed that the organisations are effectively employing their IC in value development. The empirical results demonstrated that capital employed efficiency improves corporate productivity as evaluated by ATO, whereas ROE and ROA are positively influenced by human capital efficiency. All of the performance indicators are unaffected by structural capital efficiency.
  Keywords: human capital; structural capital; intellectual capital; IC; profitability; value addition; intangible assets.
  DOI: 10.1504/IJLIC.2025.10072072