Forthcoming Articles

International Journal of Generative Artificial Intelligence in Business

International Journal of Generative Artificial Intelligence in Business (IJGAIB)

Forthcoming articles have been peer-reviewed and accepted for publication but are pending final changes, are not yet published and may not appear here in their final order of publication until they are assigned to issues. Therefore, the content conforms to our standards but the presentation (e.g. typesetting and proof-reading) is not necessarily up to the Inderscience standard. Additionally, titles, authors, abstracts and keywords may change before publication. Articles will not be published until the final proofs are validated by their authors.

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Regular Issues

  • Synthetic Dissonance Theory, how Generative AI use Produces Creativity Devaluation and Impostorism   Order a copy of this article
    by Rashid Shar Baloch  
    Abstract: Through the lens of synthetic dissonance, this study investigates how frequent use of generative artificial intelligence alters creative self-perception. The psychological tension that arises when people depend on algorithmic systems that both support and replace human creativity is known as synthetic dissonance. Building on this framework, the study examines whether the frequency of AI use influences perceived creative agency through two important mechanisms; algorithmic inferiority and AI-induced impostorism. The findings indicate that increased perceptions of algorithmic superiority and stronger impostor syndrome are linked to more frequent use of generative AI. These psychological reactions diminish individuals perception of creative authorship, ownership, and self-trust. GenAI may improve output, but it diminish creative identity. By theorising synthetic dissonance as a unifying construct, this study deepens understanding of the psychological consequences of human AI interaction and underscores the need to evaluate creativity not only in terms of performance, but also in terms of agency and identity.
    Keywords: Synthetic dissonance; GenAI; Perceived Creativity. AI induced imposterism; Algorithmic inferiority; Creative agency; Human AI interaction.
    DOI: 10.1504/IJGAIB.2026.10078393