Calls for papers


International Journal of Chinese Culture and Management
International Journal of Chinese Culture and Management


Special Issue on: "Cultural and Creative Industry in China"

Guest Editors:
Miltiadis Lytras, University of Patras, Greece
Patricia Ordóñez de Pablos, University of Oviedo, Spain
Jing-yuan Zhao, Beijing Union University, China

Culture becomes a main resource of economic development during the era of knowledge-based economy, and the cultural and creative industries become an important pillar of industry. According to international experience, modernisation progress is at a critical point of the transition stage from the investment-oriented phase to the innovation-oriented phase, and economic development mainly depends on independent innovation to enhance the industrial added value after the average per person GDP breaks through 5000 USD. Therefore, cultural creativity is industrialized, combining science and technology with culture and service, which is a key point for China to expand internal demands, create employment opportunity, and develop the economy in the future.

The cultural and creative industry is defined as an industry cluster with intrinsic connections between firms to provide the public with the cultural experience, taking creation, creativity, innovation as the fundamental means, taking cultural content and creative results as core values, taking intellectual property achievement or consumption as transaction characteristics. It includes arts and culture; press and publication; radio, television, film; software, networking and computer services; advertising and exhibition; art transactions; design services; tourism, leisure entertainment; and other ancillary services.

The service industries have increasingly enhanced in China. In 2007, the added value of China's service industries is 9.6 trillion Yuan RMB, up 11.4 per cent on 2006. The cultural and creative industry is an important component of service industries.

This special issue deals with problems of China’s cultural and creative industry, revolving around venture capital, cultural management mechanism, human resource, intellectual capital, industry zone, industry chain, government policies.

Subject Coverage
Topics include, but are not limited to, the following:
  • Culture management and mechanism
  • Strategic management
  • Internationalisation of China's cultural and creative firms
  • Cultural and creative industry clusters and zones
  • Cultural and creative industry chain and extension strategy
  • Human resource management and training
  • Film and television culture management
  • Book publishing and audio-visual creative model and management
  • Advertising design
  • Computer animation and cartoon creative design
  • Art collection, art investment and auction
  • Sports and events creativity and management
  • Cultural tourism and creativity
  • Consumers' cultural and creative experience
  • Intellectual property disputes
  • Trademark register
  • Protection of cultural heritage
  • Government policies
  • Case study

Notes for Prospective Authors

Submitted papers should not have been previously published nor be currently under consideration for publication elsewhere

All papers are refereed through a peer review process. A guide for authors, sample copies and other relevant information for submitting papers are available on the Author Guidelines page

Important Dates

Contact with Guest Editors: ASAP

Manuscripts due by: 15 November, 2008

Notification to authors: 15 December, 2008

Final versions due by: 15 January, 2009

Publication: 2010