Calls for papers

 

International Journal of Technology Marketing

 

ICCMI 2020: Special Issue on: "Innovative Technologies in the Era of Digital Marketing and e-Commerce"

Guest Editors:
Dr. Ioannis Nanos, International Hellenic University, Greece
Prof. Alexander Tsipoulanidis, HWR Berlin, Germany

This special issue will focus on in-depth presentations of the main recent developments and contemporary approaches in theories, methodologies and applications of innovative technologies in the area of digital marketing and e-commerce. The aim of the special issue is to bring together professionals, experts and researchers exploring digital marketing and e-commerce and publish their work.

The Guest Editors will be inviting substantially extended versions of selected papers presented at the 8th International Conference on Contemporary Marketing Issues 2020 (ICCMI 2020) for review and potential publication, but are also inviting other experts to submit articles for this call.

Subject Coverage
Theories, methodologies, techniques and applications in relation to:

• Digital marketing
• Marketing approaches and management
• Creativity in web marketing and advertising
• New technologies and social media
• Service marketing
• Customer behaviour and e-customer behaviour
• Direct marketing, effectiveness in e-marketing
• Customer relationship management
• Green marketing and technologies
• E-commerce and innovative technologies

Notes for Prospective Authors

Submitted papers should not have been previously published nor be currently under consideration for publication elsewhere. (N.B. Conference papers may only be submitted if the paper has been completely re-written and if appropriate written permissions have been obtained from any copyright holders of the original paper).

All papers are refereed through a peer review process.

All papers must be submitted online. To submit a paper, please read our Submitting articles page.

Important Dates

Manuscripts due by: 31 March, 2021