Title: The teaching of innovation and environmental sustainability and its relationship with entrepreneurship in Southern Brazil

Authors: Eliana Andréa Severo; Alessandro Becker; Julio Cesar Ferro De Guimarães; Claudio Rotta

Addresses: Department of Master in Business Administration (PPGA-UNP), Universidade Potiguar (UNP), Engenheiro Roberto Freire, 2184, 59082-902, Natal-RN, Brazil ' Department of Master in Business Administration (PPGA-IMED), Faculdade Meridional (IMED), Senador Pinheiro, 304, 99070-220, Passo Fundo-RS, Brazil ' Department of Master in Business Administration (PPGA-UNP), Universidade Potiguar (UNP), Engenheiro Roberto Freire, 2184, 59082-902, Natal-RN, Brazil ' Department of Administration, Escola Superior de Propaganda e Marketing (ESPM-SUL), Guilherme Schell, 268, 90640-040, Porto Alegre-RS, Brazil

Abstract: To the extent that innovation, entrepreneurship and environmental sustainability have been configured as good opportunities for organisations and society, innovation teaching and environmental sustainability teaching have gained importance for the development of an entrepreneurial mindset that can contribute to openness and management of organisations and for the preservation of the environment. Thus, this study aims to analyse the relationship between the constructs innovation teaching, environmental sustainability teaching and entrepreneurship, in the perception of students of higher education institutions (HEIs) in Southern Brazil. The methodology used was a quantitative research, applied to 502 students of higher education, analysed through the modelling of structural equations. The results highlight that encouraging entrepreneurship has become a high-priority topic in teaching-learning practices, as entrepreneurial activities are being considered as a driving force for innovation. In addition, it is important to highlight that innovation teaching is an important way to enhance the entrepreneurial mindset of college students, which may contribute to the local economy, to the opening of new businesses, and to the income generation without environmental damage.

Keywords: innovation teaching; environmental sustainability teaching; entrepreneurship; higher education; Brazil.

DOI: 10.1504/IJIL.2019.096553

International Journal of Innovation and Learning, 2019 Vol.25 No.1, pp.78 - 105

Received: 20 Jan 2018
Accepted: 03 Jun 2018

Published online: 04 Oct 2018 *

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