Title: Value evaluation method of industrial product-service based on customer perception
Authors: P.P. Wang; X.G. Ming
Addresses: Shanghai Research Center for Industrial Informatics, School of Mechanical Engineering, Shanghai Jiao Tong University, 800 Dongchuan Road, Minhang District, Shanghai 200240, China ' Shanghai Research Center for Industrial Informatics, School of Mechanical Engineering, Shanghai Jiao Tong University, 800 Dongchuan Road, Minhang District, Shanghai 200240, China
Abstract: It has become an important trend in the manufacturing industry that service is used to enhance the competitiveness of businesses as well as an important source of values. Aiming to realise the performance evaluation of industrial product-service and lay a basis for further development and application of industrial product-service systems, a value evaluation method based on customer perception is presented in this paper. First, performance evaluation index system of industrial product-service is proposed based on product-service value properties. The performance evaluation method is developed based on ordered weighted averaging operator of fuzzy language. Second, ability evaluation index system of service value creation is proposed based on value demands of customers. And the ability evaluation method is developed based on fuzzy synthetic and hierarchy analysis. Finally, the proposed approach to product-service value evaluation is demonstrated by an example of automobile marketing service from XX 4S shop.
Keywords: customer perception; industrial product-service systems; performance evaluation; value evaluation.
DOI: 10.1504/IJSOI.2018.088515
International Journal of Services Operations and Informatics, 2018 Vol.9 No.1, pp.15 - 39
Received: 14 Dec 2016
Accepted: 17 Mar 2017
Published online: 11 Dec 2017 *