Authors: Gerhard Fink; Maurice Yolles
Addresses: Department of Global Business and Trade, WU - Vienna University of Economics and Business, Welthandelsplatz 1, Building D1, Wien 1020, Austria ' Centre for the Creation of Coherent Change and Knowledge, Liverpool John Moores University, 2 Rodney Street, Liverpool L3 5UX, UK
Abstract: In this paper, we explore cultural mindset agency theory. We show that the three bipolar traits of a cultural agency personality (cognitive orientation; figurative orientation and operative orientation) result in eight extremal and contrasting types. The three traits of mindset agency theory are independently created from, but their meaning is closely related to, the bipolar traits of the Sagiv-Schwartz value universe. This can be used to give an empirical meaning to the eight types. Applying this to sociopolitical contexts, this enables one to characterise the flows of predominant streams of political thought in societies and organisations.
Keywords: agency theory; auxiliary function; cultural agency; Maruyama mindscapes; normative personality; Schwartz value system; traits.
European Journal of Cross-Cultural Competence and Management, 2016 Vol.4 No.2, pp.87 - 115
Accepted: 18 Nov 2016
Published online: 20 Apr 2017 *