Authors: Garold Lantz; Sandra Loeb
Addresses: McGowan School of Business, King's College, 133 N. River Rd., Wilkes Barre, PA 18711, USA ' McGowan School of Business, King's College, 133 N. River Rd., Wilkes Barre, PA 18711, USA
Abstract: Texting while driving is increasingly recognised as a dangerous activity. Given that texting while driving is a growing phenomenon we wish to identify attitudes and personality traits that may affect a propensity to voluntarily undertake such a dangerous activity. We focused on personality traits of 'impulsiveness' and a 'need to be connected' as possible explanations of texting while driving behaviour. Analysis indicates 'texting impulsiveness' is positively associated with people who text frequently and those who text while driving, with a significant gender difference. We found a very large majority of respondents, while recognising the dangerousness of texting while driving, are still willing to do it at least sometimes. While male respondents widely agree that texting while driving is dangerous they also believe that they are better at texting while driving than other drivers. Important public policy implications are suggested by this research.
Keywords: distracted driving; impulsiveness; texting while driving; psychological tendancies; driving distractions; safe driving; dangerous driving; driver attitudes; personality traits; public policy; need to be connected.
International Journal of Sustainable Strategic Management, 2013 Vol.4 No.1, pp.39 - 49
Published online: 30 Jun 2014 *Full-text access for editors Access for subscribers Purchase this article Comment on this article