Title: A study of the effect of HR practices on organisational effectiveness

Authors: Manosi Chaudhuri; Shiva Kakkar; Sudhanshu Shekhar

Addresses: Birla Institute of Management Technology, Plot No. 5, Knowledge Park II, Greater Noida, 201306 UP, India. ' Birla Institute of Management Technology, Plot No. 5, Knowledge Park II, Greater Noida, 201306 UP, India. ' Birla Institute of Management Technology, Plot No. 5, Knowledge Park II, Greater Noida, 201306 UP, India

Abstract: SMC Insurance Ltd., with its wide portfolio of insurance products, faces a great challenge in attracting and retaining talent. For an organisation to have the best of the industry working for it, it needs to give the best treatment to them. Human resource practices tend to affect employee motivation and assure that the organisation is in sound health. In a cut-throat competitive sector like insurance, it is necessary to keep employees motivated for deriving good organisational performance. The research uses primary data collected through a questionnaire based on a seven-point Likert scale. The questionnaire attempts to capture the perception of employees towards the various practices that are being followed in the company and tries to gauge their level of satisfaction with them. Factor analysis was used for analysing the data. The research came out with six areas that tend to have a profound effect on the employees and their perception of the organisation's working style. To establish itself as a proactive organisation, it needs to work with a socio-technical perspective. The use of newer information technology tools, prognostics, better human resource information systems, along with social initiatives aimed at generating knowledge and increasing employee trust and morale will guarantee a healthier overall environment.

Keywords: human resource practices; organisational health; organisational effectiveness; employee satisfaction; motivation; job satisfaction; insurance industry; life insurance; employee motivation; human resource management; HRM.

DOI: 10.1504/IJICBM.2013.050711

International Journal of Indian Culture and Business Management, 2013 Vol.6 No.1, pp.22 - 32

Published online: 30 Nov 2013 *

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