Title: A usability-centred perspective on intention to use mobile payment

Authors: Yuan Liu; Shaojian Wang; Xiaoyi Wang

Addresses: School of Management, Zhejiang University, 310000, China. ' School of Management, Zhejiang University, 310000, China. ' School of Management, Zhejiang University, 310000, China

Abstract: Mobile payment is a new and rapidly adopting alternative payment method especially in Asia. By analysing mobile payment interface usability and expanding the Microsoft Usability Guideline, this paper presented a model for studying intention to use mobile payment. A survey method was used by collecting data from 202 potential mobile payment users. The findings showed that interaction behaviour was a significant antecedent of intention to use mobile payment. Furthermore, five mobile payment interface usability factors (content, ease of use, promotion, made-for-the-medium and emotion) have positive influences on interaction behaviour and intention to use mobile payment. The findings will be beneficial for managers and developers when they make decisions on the development of mobile payment systems.

Keywords: mobile communications; mobile payment; usability; interaction behaviour; intention-to-use.

DOI: 10.1504/IJMC.2011.042776

International Journal of Mobile Communications, 2011 Vol.9 No.6, pp.541 - 562

Published online: 04 Oct 2011 *

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