Title: Exploring the factors that affecting intention to use mobile learning

Authors: Mohammed-Issa Riad Mousa Jaradat

Addresses: Faculty of Prince Hussein Bin Abdullah for Information Technology, Department of Information Systems/Management Information Systems, Al al-Bayt University, Mafraq, Jordan

Abstract: This study presents an extended technology acceptance model to explore the factors that affect intention to mobile learning (M-learning). This study aims to explore the utilisation of mobile phones in the educational environment and investigate students| expectations and intentions towards M-learning in Jordan. The proposed model was empirically tested using data collected from a survey containing 21 questions. Out of the 380 questionnaires that were distributed randomly, 361 were returned (95%). The partial least squares structural equation analysis was used to evaluate the causal model. The researcher finds that all variables significantly affected users| behavioural intention except trust. Among them, the perceived ease of use had the most significant influence. This study gives quantified indicators about M-learning and a model that might help in understanding the M-learning environment in Jordan.

Keywords: m-learning; mobile learning; TAM; technology acceptance model; social influence; TML; trust; intention to use; mobile phones; cell phones; student expectations; Jordan; higher education; universities; behavioural intentions.

DOI: 10.1504/IJMLO.2011.041564

International Journal of Mobile Learning and Organisation, 2011 Vol.5 No.2, pp.115 - 130

Published online: 18 Feb 2015 *

Full-text access for editors Full-text access for subscribers Purchase this article Comment on this article