Authors: Haritini Tsangari
Addresses: School of Business, University of Nicosia, 46 Makedonitissas Ave., P.O. Box 24005, 1700 Nicosia, Cyprus
Abstract: Cyprus is characterised by high property prices, low-yielding government bonds and a decreasing interest in the Cyprus Stock Exchange (CSE) after its crash in 2000. On the contrary, global investors exhibit increasing interest in Russian mutual funds. This paper examines if they could become an alternative investment for Cypriot investors, considering their high, stable returns and low risk. The results show significant gender, age, income and education differences in the investment profile of Cypriots and their attitude towards Russian mutual funds: Cypriots are provided with a worthwhile investment opportunity and Russian mutual fund managers are provided with an excellent target group.
Keywords: business; emerging markets; Russian mutual funds; CSE; Cyprus stock exchange; risks; returns; investment opportunities; fund managers; advertising plans; marketing plans; Cypriot investors; Russia.
International Journal of Business and Emerging Markets, 2011 Vol.3 No.1, pp.89 - 106
Available online: 25 Dec 2010 *Full-text access for editors Access for subscribers Purchase this article Comment on this article