Article: Insights into intention to learn of employees in a startup for enterprise development Journal: International Journal of Management and Enterprise Development (IJMED) 2025 Vol.24 No.1 pp.67 - 80 Abstract: The study focuses on learning within an enterprise at its startup stage. Learning has contributed to successful enterprise development. Thus, facilitating workplace learning becomes one of the primary responsibilities of startup owners. Based on a survey of 100 employees from one startup, three common organisation-related factors (i.e., age of employees, length of employment, and type of employment) have no impact on employees' intention to learn which consists of attitude, subjective norm, and perceived behaviour control, in accordance with theory of planned behaviour. This case study highlights that workplace learning for a startup can be planned and facilitated for all employees because the intention to learn is not influenced by the three organisation-related factors. For future research, motivation to learn is suggested to help extend employees' intention to learn for effective workplace learning in a startup. Inderscience Publishers - linking academia, business and industry through research

Title: Insights into intention to learn of employees in a startup for enterprise development

Authors: Suparerk Sooksmarn; Kanokwan Kingphadung; Panuwat Rodchom; Achmad Nizar Hidayanto; Kongkiti Phusavat

Addresses: Management Department, Faculty of Business Administration, Kasetsart University, Thailand ' Department of Food Technology, Faculty of Engineering and Industrial Technology, Silpakorn University, Bangkok 10200, Thailand ' Department of Industrial Engineering, Kasetsart University, Thailand ' Information Systems, Faculty of Computer Science, Universitas Indonesia, Indonesia ' Department of Industrial Engineering, Faculty of Engineering, Kasetsart University, Thailand

Abstract: The study focuses on learning within an enterprise at its startup stage. Learning has contributed to successful enterprise development. Thus, facilitating workplace learning becomes one of the primary responsibilities of startup owners. Based on a survey of 100 employees from one startup, three common organisation-related factors (i.e., age of employees, length of employment, and type of employment) have no impact on employees' intention to learn which consists of attitude, subjective norm, and perceived behaviour control, in accordance with theory of planned behaviour. This case study highlights that workplace learning for a startup can be planned and facilitated for all employees because the intention to learn is not influenced by the three organisation-related factors. For future research, motivation to learn is suggested to help extend employees' intention to learn for effective workplace learning in a startup.

Keywords: intention to learn; startup; workplace learning; enterprise development; theory of planned behaviour; TPB.

DOI: 10.1504/IJMED.2025.143790

International Journal of Management and Enterprise Development, 2025 Vol.24 No.1, pp.67 - 80

Received: 26 Apr 2024
Accepted: 09 Sep 2024
Published online: 07 Jan 2025 *

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Title: Insights into intention to learn of employees in a startup for enterprise development

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