Title: A plithogenic model for determining the best hotel chain in the Indian context

Authors: Allen Seby; V. Ravi

Addresses: Department of Mechanical Engineering, Mar Athanasius College of Engineering, Kothamangalam, Kochi, Kerala 686-666, India ' Department of Humanities, Indian Institute of Space Science and Technology, Department of Space, Valiamala P.O., Kerala, Thiruvananthapuram 695-547, India

Abstract: The travel supply chain was one of the many supply chains severely disturbed by the COVID-19 epidemic. With the increase in travel restrictions, there was a considerable decline in hotel bookings and increased booking cancellations. This study sheds some light on customer travel preferences and safety attributes while travelling amidst the pandemic. It also provides a vision of changing tourist preferences after the global pandemic. Results of the study indicate that safety measures against COVID-19, restaurant availability and different cuisines, recreational services, value for money, and customer ratings were the most significant attributes considered under their respective major criteria by tourists while selecting hotel accommodation. The results of this study can be used to evaluate the choices of customers, and steps can be taken to enact these preferences to remould the resort businesses.

Keywords: COVID-19; resorts; plithogeny; tourism; multi-criteria decision making.

DOI: 10.1504/IJHEM.2022.130748

International Journal of Hospitality and Event Management, 2022 Vol.2 No.3/4, pp.202 - 222

Received: 28 Apr 2022
Accepted: 21 Nov 2022

Published online: 04 May 2023 *

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