Title: Transformation of HR strategies through e-HRM and organisational performance

Authors: Ghulam Muhammad; Aamir Firoz Shamsi; Kainat Memon

Addresses: Mohammad Ali Jinnah University, 22-E, Block-6, PECHS, Karachi, Pakistan ' Shaheed Zulfikar Ali Bhutto Institute of Science and Technology, 90 and 100 Clifton, Karachi 75600, Pakistan ' Shaheed Zulfikar Ali Bhutto Institute of Science and Technology, 90 and 100 Clifton, Karachi 75600, Pakistan

Abstract: The purpose of the study is to explore the mediating role of electronic HRM (e-HRM) between effective HR strategies and perceived organisational performance (POP). Supportive HR roles and strategic HR roles have been used as sub-factors of effective HR strategies. In this research, data have been collected from 450 HR professionals working in 112 textile companies in Pakistan by using a survey strategy. The data was analysed by using smart PLS 3.2.8. The results suggested that the supportive HR role and strategic HR role are positively related to perceived organisational performance. The e-HRM also has a direct significant positive relationship with organisational performance. Second, e-HRM does not play a moderating role in the relationship between HR strategic role and perceived organisational performance. Similarly, results showed that e-HRM does not moderate the relationship between supportive HR role and perceived organisational performance.

Keywords: effective HR strategies; strategic HR role; supportive HR role; electronic human resource management; perceived organisation performance.

DOI: 10.1504/MEJM.2022.122566

Middle East Journal of Management, 2022 Vol.9 No.3, pp.294 - 309

Received: 10 Feb 2021
Accepted: 19 Feb 2021
Published online: 03 May 2022 *

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