Title: An empirical investigation of green shipping practices, corporate reputation and organisational performance in container shipping

Authors: Kelvin Pang; Chin-Shan Lu; Kuo-Chung Shang; Hsiang-Kai Weng

Addresses: Department of Logistics and Maritime Studies, The Hong Kong Polytechnic University, 11 Yuk Choi Road, Hung Hom, Kowloon, Hong Kong ' Department of Logistics and Maritime Studies, The Hong Kong Polytechnic University, 11 Yuk Choi Road, Hung Hom, Kowloon, Hong Kong ' Department of Transportation Science, National Taiwan Ocean University, No. 2, Beining Rd, Keelung City, 20224, Taiwan ' Department of Logistics and Maritime Studies, The Hong Kong Polytechnic University, 11 Yuk Choi Road, Hung Hom, Kowloon, Hong Kong

Abstract: This research examined the effects of green shipping practices on corporate reputation and organisational performance amongst container shipping firms. Structural equation modelling was employed in this study using survey data collected from 130 container shipping firms in Taiwan. Results indicated that green shipping practices are positively associated with organisational performance, and corporate reputation positively influences organisational performance. This research also found that corporate reputation mediates the effects of green shipping practices on organisational performance. This study suggests that container shipping companies could enhance their environmental responsibility to improve their corporate reputation and organisational performance. The implications of the findings are discussed.

Keywords: green shipping; container shipping; corporate reputation; organisational performance.

DOI: 10.1504/IJSTL.2021.113996

International Journal of Shipping and Transport Logistics, 2021 Vol.13 No.3/4, pp.422 - 444

Accepted: 24 Jan 2020
Published online: 19 Mar 2021 *

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